How to See Which Questions Move With Your NPS (Key Driver Analysis)
Key driver analysis shows which questions in your survey move together with your NPS, and which of them to look at first. Run in SurveyRock on a customer feedback survey, from choosing the score to a driver turned into an action.
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Key driver analysis is on Growth and above. Actions are on every plan. Compare plans
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Transcript
Your NPS tells you how many customers would recommend you. Key driver analysis shows which parts of the experience move together with that score.
Open your survey's responses and choose Key Drivers. Pick the score you want to explain, here the NPS question, check the questions to compare it with, and click Find key drivers.
Each question gets its share of the explanation. Here, how quickly support replies accounts for most of it, well ahead of price, reliability and setup.
The chart adds how well each one scores. Support matters most and scores lowest, so it's listed under Fix this first.
It shows what moves together with your score, not what causes it. So treat it as where to look first, and turn it into an action with an owner. This is SurveyRock — start free at surveyrock.com.
The survey data shown in this video is a demo account's, not a customer's.