Draft · Analyze · Automate

From first question to final insight, fast

SurveyRock drafts your survey, finds the topics in thousands of open-text answers, and automates what happens next — so your team spends its time on the decision, not the spreadsheet. Rebuilt from the ground up for the AI era, not a survey tool with AI bolted on.

Free plan available · No credit card required

  • Operating since 2012
  • Export your data anytime, every plan
  • No credit card to start free

Used by some of the world’s best businesses

Leading companies worldwide use SurveyRock to help them gain insight, understand and grow their business.

  • Bosch
  • BP
  • Deloitte
  • Electronic Arts
  • Emirates
  • Ericsson
  • OSRAM
  • PwC
  • SAP
  • Shell
  • Siemens
  • UNICEF
  • Unilever
  • UPS

The slow part of surveys was never the survey

Writing questions takes an afternoon. Reading five thousand open-text answers takes a month — so most teams never do, and the most honest feedback they collect goes unread. SurveyRock closes that gap: AI drafts the survey with you, finds what people keep saying, and writes the executive summary your stakeholders actually read.

Product

Built for the whole loop — ask, understand, act

AI survey creation

Draft surveys with AI, keep editorial control

Describe what you need to learn; SurveyRock drafts the questions, choices, and logic. You review, edit, and accept — every generation is yours to keep or discard. Tuned to your tone, industry, and language.

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  • Questions, choices & logic
  • Keep or discard every draft
  • Your tone and language
Text analysis

Open-text answers, actually analyzed

Theme detection pulls out the things people keep bringing up in their open-text answers — then writes an executive summary you can hand to stakeholders as-is.

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  • Theme detection
  • Executive summaries
  • Stakeholder-ready
Workflows

Automate what happens after the answer

Describe the automation in plain language and SurveyRock builds the workflow: route responses to Slack, append to Google Sheets, trigger webhooks, send digests. No engineering ticket required.

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  • Plain-language setup
  • Slack, Sheets & webhooks
  • Scheduled digests
Survey builder

Serious survey logic, simple builder

Skip logic, conditional display, branching, matrix and ranking questions, file uploads, signatures — drag-and-drop, no technical knowledge required.

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  • Skip logic & branching
  • Matrix & ranking
  • File uploads & signatures
Scoring

Weight answers, score every response

Assign point values to any answer choice or scale point, and SurveyRock scores every response automatically — averages, distributions, and per-respondent detail, reviewed by you.

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  • Points per answer
  • Automatic scoring
  • Averages & distributions
Key Drivers

See which answers actually move your score

Key driver analysis ranks every eligible question by how much it moves together with your outcome — NPS, a rating, anything on a scale — with the caveats that make the ranking trustworthy.

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  • Every eligible question ranked
  • NPS, ratings, any scale
  • Caveats shown with the ranking
Actions

Feedback that ends with a name on it

Raise an action from a topic, a key driver, a summary suggestion or a single response. Give it an owner and a due date, and see whether the number moved.

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  • Raised from the evidence
  • An owner and a due date
  • See whether the number moved
Feedback Intelligence

The same topic, wherever it shows up

SurveyRock already groups your open-text survey answers into topics. Connect reviews and it reads those the same way — one Themes Explorer, one place to ask a question that draws on both.

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  • One topic, every source
  • Ask a question, get an answer from both
  • Trigger a workflow at a threshold
Reviews

Every review, in the same picture as your surveys

Connect Google Reviews, Yelp, Trustpilot and more. SurveyRock reads what comes in the same way it reads your survey answers — same topics, same sentiment tracking, one dashboard instead of eight tabs.

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  • Google, Yelp, Trustpilot & more
  • Sentiment tracked on every review
  • Feeds the same topics as your surveys
  • Skip logic, conditional display, and branching — not just linear forms
  • Custom branding: your logo, your colors, your domain, "Powered by SurveyRock" removed
  • Dashboards update as responses arrive, with CSV/Excel export on every plan
  • One flat price per plan — no per-response charges, no AI surcharges
  • Write your survey in any language, including right-to-left scripts like Arabic and Hebrew
How it works

Create, distribute, understand

  1. 01Create

    Draft it

    Start from a template, a blank page, or a sentence describing what you want to learn — AI drafts the survey, you refine it.

  2. 02Distribute

    Send it

    Share a link, send email invitations, or embed the survey in your product or site.

  3. 03Understand

    Understand it

    Watch topics surface as responses arrive, export anything to CSV or Excel, and let workflows deliver insights where your team already works.

Original research

Completion falls off a cliff at 15 questions

We analyzed 85,900 real survey responses collected on SurveyRock over three years, filtered for data quality. Below 15 questions, completion holds flat around 98%. Cross that line and it drops 21 points in one step, from 98% to 77%.

Responses analyzed
85,900
Years of data
3
Drop past 15 questions
−21 pts
Read the full data
Who it’s for

Built to fit how your team actually works

Customer feedback & CX

NPS, CSAT, and post-support surveys. Theme detection picks out the complaints people keep repeating, so a bad-experience spike doesn’t sit in a spreadsheet until someone finds it.

Employee engagement

Pulse surveys, eNPS, and exit interviews. Skip logic adapts to team and role; export straight into whatever your HR reporting already uses.

Product & market research

AI-drafted screeners, matrix and ranking questions, branching paths. Built for the logic depth research design actually needs, not a simplified forms tool.

Agencies & consultants

A separate workspace per client, white-labeled on your domain, "Powered by SurveyRock" removed from day one. Client-ready executive summaries instead of hand-tagging open-ends yourself.

Lead generation & marketing

Embed a branded survey on your own site or landing page; route new leads to your CRM or Slack the moment they come in via webhook.

Education

Course evaluations, instructor feedback, program exit surveys. A drag-and-drop builder that doesn’t require technical setup to get a class survey out the door.

Connects with your stack

Responses don’t have to live in SurveyRock alone

  • Slack

    Route new responses or topic alerts straight to a channel.

  • Google Sheets

    Append every response to a live spreadsheet automatically.

  • Webhooks

    Inbound and outbound — trigger workflows or notify your own systems.

  • Email digests

    Scheduled summaries delivered where your team already reads.

  • REST API

    Create surveys, publish, and pull responses programmatically.

Built with workflows, not a walled garden — every plan can export raw data, and paid plans get the full workflow builder. See workflows →

Pricing that holds still

Your bill is the same every month — generous plans, no per-response surprises, no gotcha limits buried in fine print.

See pricing
FAQ

Common questions

Can’t find what you’re looking for? Talk to us or browse the help center.

Do I need AI credits to use SurveyRock?

No. The survey builder, logic, distribution, and reporting work without any AI involvement. AI features — drafting, theme detection, summaries — use a monthly credit allowance included in paid plans.

Does SurveyRock train AI models on my response data?

No. We do not train AI models on your response data. Full details on how AI features handle your data are at /ai.

What happens to my surveys if an AI provider has an outage?

Nothing. Survey delivery, response collection, logic, and exports never depend on an AI provider. AI features pause; data collection doesn't.

Can I export my data?

Yes — responses export to CSV and Excel at any time, on every plan.

Can I create a survey in a language other than English?

Yes — write your questions and answer choices in any language, including right-to-left scripts like Arabic and Hebrew; text direction is handled automatically. What we don't yet support is offering the same survey in multiple languages to different respondents (a language switcher) — each survey is single-language today. That's on our roadmap.

What about GDPR and data privacy?

Data-subject request handling, sub-processor disclosure, and DPAs are all in place. Full detail on our security and privacy practices is at /trust.

Ask better questions. Actually hear the answers.

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