{ "id": 121, "date": "2014-11-28T10:56:36", "date_gmt": "2014-11-28T09:56:36", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=121" }, "modified": "2020-10-19T20:48:51", "modified_gmt": "2020-10-19T18:48:51", "slug": "advice-making-online-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/tr\/tavsiye-verme-online-anketler\/", "title": { "rendered": "\u00c7evrimi\u00e7i Anketler Yapmak \u0130\u00e7in Tavsiyeler" }, "content": { "rendered": "

Her t\u00fcrl\u00fc ankette, posta kodunuz ve belirli bir \u015firket nas\u0131l \u00f6\u011frendi\u011finiz hakk\u0131nda sorular soruldu\u011funu g\u00f6rmek al\u0131\u015f\u0131lmad\u0131k bir durum de\u011fildir. Bir\u00e7o\u011fumuz kablo veya internet \u015firketleriyle telefonda g\u00f6r\u00fc\u015f\u00fcrken bu sorular\u0131 duymu\u015fuzdur. Bu sorular sorulmaktad\u0131r \u00e7\u00fcnk\u00fc bir \u015firket, m\u00fc\u015fterilerinin bir \u00fcr\u00fcn ya da hizmete y\u00f6nelik tutumunu bilmesi b\u00fcy\u00fck \u00f6nem ta\u015f\u0131maktad\u0131r.<\/p>\n\n\n\n\n\n\n\n

Benzer \u015fekilde, m\u00fc\u015fterilerin demografik \u00f6zelliklerinin yan\u0131 s\u0131ra s\u0131ra \u00fcr\u00fcnlere y\u00f6nelik duygu ve tercihlerini de i\u00e7eren m\u00fc\u015fterilerle ilgili \u00e7ok daha fazla veri bulunmaktad\u0131r. \u0130\u00e7g\u00f6r\u00fcleri do\u011fru bir \u015fekilde toplamak ve sonu\u00e7lar\u0131 yorumlamak i\u00e7in gerekli bilgiye sahip olmalar\u0131 halinde bu, giri\u015fimciler ve k\u00fc\u00e7\u00fck i\u015fletme sahipleri i\u00e7in son derece yararl\u0131d\u0131r. \u00c7evrimi\u00e7i anketlerin en g\u00fczel yan\u0131, veri toplamada h\u0131zl\u0131 ve etkili olmalar\u0131 ve \u00e7ok uygun maliyetli olmalar\u0131d\u0131r. A\u015fa\u011f\u0131da anketlere ba\u015flaman\u0131za yard\u0131mc\u0131 olacak baz\u0131 ad\u0131mlar yer almaktad\u0131r.<\/p>\n\n\n\n

Hedeflerinizi Belirleyin<\/strong><\/h3>\n\n\n\n

\u00c7evrimi\u00e7i anketinizi ger\u00e7ekle\u015ftirme \u00e7abalar\u0131n\u0131zda ba\u015flang\u0131\u00e7ta i\u015f hedeflerinizin ne oldu\u011funu belirlemek \u00e7ok \u00f6nemlidir. Yeni bir \u00fcr\u00fcn grubu olu\u015fturmay\u0131 d\u00fc\u015f\u00fcn\u00fcyor ya da olas\u0131 yat\u0131r\u0131mc\u0131lar veya pazarlamac\u0131lar i\u00e7in teklifleri g\u00fc\u00e7lendirecek bilgileri toplamak istiyor olabilirsiniz. Hatta reklam stratejilerinizin verimlili\u011fini de\u011ferlendirmek bile isteyebilirsiniz. Akl\u0131n\u0131za gelen her \u015feyi sorma arzusuna kar\u015f\u0131 koyman\u0131z gerekece\u011finden, anket uzunlu\u011funuzu k\u0131s\u0131tlayabilecek bir konumda olmal\u0131s\u0131n\u0131z. Nihayetinde bu, bir ankete sahip olman\u0131z gerekti\u011fi anlam\u0131na gelir. iyi tan\u0131mlanm\u0131\u015f hedefler seti<\/strong> ankete hangi sorular\u0131 uygulaman\u0131z gerekti\u011fini belirlemenize yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n\n\n\n

\"\u00fccretsiz<\/figure>\n\n\n\n

Tersine \u00c7al\u0131\u015ft\u0131rma<\/strong><\/h3>\n\n\n\n

Hedeflerinizi belirledikten hemen sonra \u015funlar\u0131 yapmal\u0131s\u0131n\u0131z verileri d\u00fc\u015f\u00fcn\u00fcn<\/strong> Anket sonu\u00e7lar\u0131ndan ne elde etmek istedi\u011finizi belirleyin ve bu konularla ilgili sorular\u0131 tasarlamak i\u00e7in tersine d\u00fc\u015f\u00fcnme y\u00f6ntemini kullan\u0131n. \u00d6rnek olarak, m\u00fc\u015fterilerinizin veya m\u00fc\u015fterilerinizin i\u015fletmenizin hizmetini nas\u0131l buldu\u011funu \u00f6\u011frenmek istiyorsan\u0131z, onlara nas\u0131l hizmet ald\u0131klar\u0131na ili\u015fkin akl\u0131n\u0131za gelen t\u00fcm sorular\u0131 sorun. \u00c7al\u0131\u015fanlar\u0131n g\u00fcler y\u00fczl\u00fcl\u00fc\u011f\u00fc, atmosferi ve benzeri konularla ilgili sorular sorulmal\u0131d\u0131r. Sadece \u015fu sorular\u0131 sormad\u0131\u011f\u0131n\u0131zdan emin olun \u00e7i\u0307ft namlulu sorular<\/a>. Bu, bir soruda kat\u0131l\u0131mc\u0131n\u0131n kafas\u0131n\u0131 kar\u0131\u015ft\u0131rabilecek veya onu beklemedi\u011finiz bir \u015fekilde yan\u0131t vermeye zorlayabilecek iki \u015fey sormaman\u0131z gerekti\u011fi anlam\u0131na gelir. \u00d6rne\u011fin, a\u015fa\u011f\u0131daki gibi sorular sormay\u0131n: \"M\u00fc\u015fteri hizmetleri operat\u00f6rleri ne kadar misafirperver ve deneyimliydi?\" Operat\u00f6rler misafirperver olabilir ancak \u00e7ok deneyimli olmayabilirler ya da tam tersi olabilir. Bu durum kat\u0131l\u0131mc\u0131n\u0131n soruyu nas\u0131l yan\u0131tlayaca\u011f\u0131n\u0131 etkileyebilir. Sorular\u0131 daha odakl\u0131 ve hedeflerinizle ilgili hale getirirseniz en iyi sonu\u00e7lar\u0131 al\u0131rs\u0131n\u0131z.<\/p>\n\n\n\n

Her T\u00fcrl\u00fc \u00d6nyarg\u0131n\u0131n Fark\u0131nda Olun<\/strong><\/h3>\n\n\n\n

Anketlerinizde ne t\u00fcr cevaplar alaca\u011f\u0131n\u0131z\u0131 muhtemelen biliyorsunuzdur. Ancak, arzu etti\u011finiz cevaplara yol a\u00e7an sorular olu\u015fturmak yayg\u0131n bir hatad\u0131r. \u00d6rne\u011fin: \"M\u00fc\u015fteri hizmetleri operat\u00f6rlerinin konuksever oldu\u011funa kat\u0131l\u0131yor musunuz?\" Kat\u0131l\u0131mc\u0131y\u0131 bu \u015fekilde y\u00f6nlendirirseniz, do\u011fru olmasa bile daha arkada\u015f canl\u0131s\u0131 veya \u00f6nyarg\u0131l\u0131 olma e\u011filiminde olurlar. Soru s\u0131ralamas\u0131n\u0131 rastgele yapmay\u0131 d\u00fc\u015f\u00fcn\u00fcn ve bunlar\u0131n ifadeler de\u011fil ger\u00e7ek sorular oldu\u011fundan emin olun.<\/p>\n\n\n\n

\u00d6nce Deney<\/strong><\/h3>\n\n\n\n

Anketinizi \u00f6nce deneyimli bir ki\u015fiye d\u00fczenletmek iyi bir fikirdir. Net ve do\u011frudan sorular i\u00e7ermelidir. Anketi dolduran ki\u015fiye zaman ay\u0131rd\u0131\u011f\u0131n\u0131zdan emin olun. \u00c7ok uzun s\u00fcrerse veya \u00e7ok fazla soru varsa, bir\u00e7ok kat\u0131l\u0131mc\u0131 anketi bitirmeyecektir. A\u00e7\u0131k u\u00e7lu sorular\u0131n cevaplanmas\u0131 daha fazla zaman gerektirecektir. Ancak daha iyi sonu\u00e7lar verecektir. Korkmay\u0131n ve bir anket formu kullanmaya ba\u015flay\u0131n. \u00fccretsi\u0307z \u00e7evri\u0307mi\u0307\u00e7i\u0307 anket araci<\/strong><\/a>!<\/p>\n\n\n\n

Sonu\u00e7lar\u0131 Toplay\u0131n ve Bilgileri De\u011ferlendirin<\/strong><\/h3>\n\n\n\n

M\u00fc\u015fterilerinizi takip etmeniz hayati \u00f6nem ta\u015f\u0131r. Bunu yaparken, geri bildirim almak i\u00e7in e-postalar g\u00f6ndermeniz, web sitenizde ve hatta ankete daha fazla ki\u015finin kat\u0131lmas\u0131n\u0131 sa\u011flamak i\u00e7in baz\u0131 3. taraf sitelerinde reklamlar yay\u0131nlaman\u0131z gerekebilir. Herkese adil bir kat\u0131l\u0131m \u015fans\u0131 vermek i\u00e7in anketinizi bir hafta boyunca a\u00e7\u0131k ve eri\u015filebilir tuttu\u011funuzdan emin olun. Sonu\u00e7lar\u0131n\u0131z\u0131 al\u0131r almaz analiz edin ve kendi sonu\u00e7lar\u0131n\u0131z\u0131 \u00e7\u0131kar\u0131n. Bu i\u015flem tamamland\u0131\u011f\u0131nda, ilk ad\u0131mdaki temel hedeflere geri d\u00f6n\u00fcn ve anketle bunlara ula\u015f\u0131p ula\u015fmad\u0131\u011f\u0131n\u0131z\u0131 kontrol edin.<\/p>", "protected": false }, "excerpt": { "rendered": "

Her t\u00fcrl\u00fc ankette, posta kodunuz ve belirli bir \u015firketi nas\u0131l \u00f6\u011frendi\u011finiz hakk\u0131nda sorular soruldu\u011funu g\u00f6rmek al\u0131\u015f\u0131lmad\u0131k bir durum de\u011fildir. Bir\u00e7o\u011fumuz kablo veya internet \u015firketleriyle telefonda g\u00f6r\u00fc\u015f\u00fcrken bu sorular\u0131 duymu\u015fuzdur. Bu sorular sorulur \u00e7\u00fcnk\u00fc bir \u015firketin m\u00fc\u015fterinin bir \u00fcr\u00fcne ya da [...]<\/p>", "protected": false }, "author": 1, "featured_media": 122, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [ 20 ], "class_list": [ "post-121", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-survey-tips", "tag-making-surveys" ], "yoast_head": "\n\u00c7evrimi\u00e7i Anketler Yapmak \u0130\u00e7in Tavsiyeler - SurveyRock Makaleleri<\/title>\n<meta name=\"description\" content=\"\u00c7evrimi\u00e7i anketler haz\u0131rlamak i\u00e7in tavsiyeler.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/tr\/consigli-per-fare-sondaggi-online\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00c7evrimi\u00e7i Anketler Yapmak \u0130\u00e7in Tavsiyeler - SurveyRock Makaleleri\" \/>\n<meta property=\"og:description\" content=\"\u00c7evrimi\u00e7i anketler haz\u0131rlamak i\u00e7in tavsiyeler.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.surveyrock.com\/blog\/tr\/consigli-per-fare-sondaggi-online\/\" \/>\n<meta property=\"og:site_name\" content=\"SurveyRock Makaleleri\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/surveyrock\" \/>\n<meta property=\"og:image\" content=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/set-goals-for-free-online-surveys.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@surveyrock\" \/>\n<meta name=\"twitter:site\" content=\"@surveyrock\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n \"@context\": \"https:\\\/\\\/schema.org\",\n \"@graph\": [\n {\n \"@type\": \"Article\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/#article\",\n \"isPartOf\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/\"\n },\n \"author\": {\n \"name\": \"Chris\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/person\\\/c81eb8dbd5ad857f08ec4765b5545f36\"\n },\n \"headline\": \"Advice For Making Online Surveys\",\n \"mainEntityOfPage\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/\"\n },\n \"wordCount\": 757,\n \"commentCount\": 0,\n \"publisher\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\"\n },\n \"image\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/#primaryimage\"\n },\n \"thumbnailUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/set-goals-for-free-online-surveys.jpg\",\n \"keywords\": [\n \"making surveys\"\n ],\n \"articleSection\": [\n \"Survey Tips\"\n ],\n \"inLanguage\": \"tr-TR\",\n \"potentialAction\": [\n {\n \"@type\": \"CommentAction\",\n \"name\": \"Yorum\",\n \"target\": [\n \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/#respond\"\n ]\n }\n ]\n },\n {\n \"@type\": \"WebPage\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/\",\n \"url\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/it\\\/consigli-per-fare-sondaggi-online\\\/\",\n \"name\": \"\\u00c7evrimi\\u00e7i Anketler Yapmak \\u0130\\u00e7in Tavsiyeler - 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