{ "id": 649, "date": "2015-12-26T14:46:07", "date_gmt": "2015-12-26T13:46:07", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=649" }, "modified": "2020-10-19T18:15:51", "modified_gmt": "2020-10-19T16:15:51", "slug": "how-many-people-do-i-survey", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/sv\/hur-man-folk-gor-ig-enkat\/", "title": { "rendered": "Hur m\u00e5nga personer unders\u00f6ker jag?" }, "content": { "rendered": "

Detta \u00e4r en mycket vanlig fr\u00e5ga som folk st\u00e4ller innan de skickar en enk\u00e4t. Du kan f\u00f6lja dessa steg och tabeller nedan f\u00f6r att avg\u00f6ra hur m\u00e5nga personer du beh\u00f6ver intervjua f\u00f6r att f\u00e5 resultat som speglar m\u00e5lgruppen s\u00e5 exakt som m\u00f6jligt.<\/p>\n\n\n\n

\"Hur_m\u00e5nga_m\u00e4nniskor_Do_jag_unders\u00f6ker\"<\/figure><\/div>\n\n\n\n\n\n\n\n

Identifiera storleken p\u00e5 din m\u00e5lgrupp.<\/strong><\/h3>\n\n\n\n

Om hela din m\u00e5lgrupp best\u00e5r av 2 000 personer eller f\u00e4rre ska du skicka till s\u00e5 m\u00e5nga som m\u00f6jligt av dem. Om m\u00e5lgruppen best\u00e5r av minst 2 000 personer kan du \u00f6verv\u00e4ga att skicka till en delm\u00e4ngd. Anv\u00e4nd informationen nedan f\u00f6r att fastst\u00e4lla hur m\u00e5nga svar du beh\u00f6ver.<\/p>\n\n\n\n

Best\u00e4m vilken noggrannhet du beh\u00f6ver<\/strong><\/h3>\n\n\n\n

Du har h\u00f6rt talas om en \"plus- eller minus\"-siffra i samband med opinionsunders\u00f6kningar. Denna felmarginal, eller konfidensintervall, visar hur exakta uppgifterna \u00e4r. Om resultatet av en unders\u00f6kning \u00e4r 60% med en felmarginal p\u00e5 5% betyder det att det verkliga v\u00e4rdet ligger n\u00e5gonstans mellan 55% och 65%. Konfidensniv\u00e5n \u00e4r n\u00e4sta m\u00e5tt som p\u00e5verkar antalet respondenter som du beh\u00f6ver. Den m\u00e4ter hur s\u00e4kert det \u00e4r att unders\u00f6kningsresultaten ligger inom felmarginalen. De flesta forskare anv\u00e4nder en konfidensniv\u00e5 p\u00e5 95%. N\u00e4r du l\u00e4gger samman konfidensniv\u00e5n och konfidensintervallet kan du s\u00e4ga att du \u00e4r 95% s\u00e4ker p\u00e5 att unders\u00f6kningsresultaten ligger inom felmarginalen (mellan 55% och 65% i exemplet ovan). Ju bredare konfidensintervall du \u00e4r villig att acceptera, desto s\u00e4krare kan du vara p\u00e5 att hela populationens svar skulle ligga inom det intervallet.<\/p>\n\n\n\n

Uppskatta det antal f\u00e4rdiga unders\u00f6kningar du beh\u00f6ver.<\/strong><\/h3>\n\n\n\n

I diagrammet nedan kan du uppskatta hur m\u00e5nga kompletteringar du beh\u00f6ver n\u00e4r du anv\u00e4nder en 95% konfidensniv\u00e5. V\u00e4lj din ungef\u00e4rliga m\u00e5lpopulation och v\u00e4lj din felmarginal.<\/p>\n\n\n\n

Observera att n\u00e4r m\u00e5lpopulationen \u00f6verstiger 10 000 personer v\u00e4xer antalet ytterligare respondenter som beh\u00f6vs ganska l\u00e5ngsamt.<\/p>\n\n\n\n

\"Unders\u00f6kning_Sampel_diagram\"<\/figure><\/div>\n\n\n\n

Om det finns ett segment av din m\u00e5lgrupp som du vill analysera - t.ex. f\u00f6retag av en viss storlek n\u00e4r det g\u00e4ller kundn\u00f6jdhet - b\u00f6r du str\u00e4va efter att ha minst 75 respondenter i den gruppen. Om du till exempel vet att stora f\u00f6retag utg\u00f6r 40% av din totala kundbas, beh\u00f6ver du cirka 200 respondenter f\u00f6r att f\u00e5 75 stora f\u00f6retag. Om du inte hade planerat att unders\u00f6ka minst 200 personer baserat p\u00e5 diagrammet ovan, skulle du beh\u00f6va \u00f6ka antalet fullbordade svar f\u00f6r att kunna analysera de stora f\u00f6retagen.<\/p>\n\n\n\n

Skicka enk\u00e4ten<\/strong><\/h3>\n\n\n\n

Kom ih\u00e5g att du har best\u00e4mt hur m\u00e5nga kompletteringar du beh\u00f6ver. Om du vill uppskatta hur m\u00e5nga inbjudningar du beh\u00f6ver skicka ut delar du antalet svar du beh\u00f6ver med din uppskattade svarsfrekvens. Svarsfrekvensen varierar beroende p\u00e5 ditt f\u00f6rh\u00e5llande till mottagarna av unders\u00f6kningen, unders\u00f6kningens l\u00e4ngd, \u00e4mne osv.<\/p>\n\n\n\n

Du hittar mer information om svarsfrekvens och tips f\u00f6r att f\u00f6rb\u00e4ttra din svarsfrekvens i f\u00f6ljande inl\u00e4gg Vad \u00e4r den typiska svarsfrekvensen f\u00f6r en unders\u00f6kning?<\/a> och 12 tips f\u00f6r att \u00f6ka svarsfrekvensen f\u00f6r dina unders\u00f6kningar<\/a><\/p>", "protected": false }, "excerpt": { "rendered": "

Detta \u00e4r en mycket vanlig fr\u00e5ga som folk st\u00e4ller innan de skickar en enk\u00e4t. Du kan f\u00f6lja dessa steg och tabeller nedan f\u00f6r att avg\u00f6ra hur m\u00e5nga personer du beh\u00f6ver intervjua f\u00f6r att f\u00e5 resultat som speglar m\u00e5lgruppen s\u00e5 exakt som m\u00f6jligt.<\/p>", "protected": false }, "author": 3, "featured_media": 653, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [ 78, 35 ], "class_list": [ "post-649", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-survey-tips", "tag-survey-sample", "tag-survey-tips" ], "yoast_head": "\nHur m\u00e5nga personer unders\u00f6ker jag? | SurveyRock<\/title>\n<meta name=\"description\" content=\"L\u00e4r dig hur du best\u00e4mmer hur m\u00e5nga personer du beh\u00f6ver unders\u00f6ka f\u00f6r att f\u00e5 resultat som \u00e5terspeglar m\u00e5lpopulationen s\u00e5 exakt som m\u00f6jligt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/sv\/\u043a\u0430\u043a-\u043b\u044e\u0434\u0438-\u043f\u0440\u043e\u0432\u043e\u0434\u044f\u0442-\u043e\u043f\u0440\u043e\u0441\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hur m\u00e5nga personer unders\u00f6ker jag? 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