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    "date": "2014-12-11T17:08:44",
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    "slug": "online-survey-questions-helpful-guidelines",
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        "rendered": "Enk\u00e4tfr\u00e5gor p\u00e5 n\u00e4tet - n\u00e5gra hj\u00e4lpsamma riktlinjer!"
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        "rendered": "<p><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">N\u00e4r du s\u00f6ker svar p\u00e5 viktiga fr\u00e5gor fr\u00e5n kunderna \u00e4r det enda s\u00e4ttet att f\u00e5 svaren att st\u00e4lla r\u00e4tt fr\u00e5gor. Det kr\u00e4ver en hel del intuitivt t\u00e4nkande, h\u00e5rt arbete och hj\u00e4rnstormningssessioner med andra. F\u00f6ljande diskussion tar upp n\u00e5gra av de vanligaste problemen som kan uppst\u00e5 n\u00e4r man utformar fr\u00e5gor till en enk\u00e4t. <\/span><\/span><\/p>\n\n\n\n<!--more-->\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">En av de f\u00f6rsta sakerna att t\u00e4nka p\u00e5 n\u00e4r man kommer p\u00e5 fr\u00e5gor i en <a href=\"https:\/\/www.surveyrock.com\/online-survey-tools\">Fr\u00e5geformul\u00e4r p\u00e5 n\u00e4tet<\/a> \u00e4r att h\u00e5lla sig borta fr\u00e5n v\u00e4gledande ord och fr\u00e5gor. N\u00e4r du g\u00f6r sm\u00e5 f\u00f6r\u00e4ndringar i fr\u00e5gornas ordalydelse kan det ge betydande skillnader i resultaten. S\u00e5dana ord som \"kanske, b\u00f6r\" och \"kan\" l\u00e5ter likadant, men kan faktiskt \u00e4ndra fr\u00e5gans inneb\u00f6rd i stor utstr\u00e4ckning. En stark formulering som inneb\u00e4r hantering eller kontroll kan ge b\u00e4ttre resultat. Ett exempel \u00e4r ordet \"f\u00f6rbjuda\" som anv\u00e4nds i den h\u00e4r meningen: <\/span><\/span><em><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Tycker du att kongressen borde f\u00f6rbjuda f\u00f6rs\u00e4kringsbolagen f\u00f6r att h\u00f6ja premierna? <\/span><\/span><\/em><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Vissa formuleringar \u00e4r helt partiska, till exempel: <\/span><\/span><em><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Du skulle v\u00e4l inte vilja g\u00e5 till Molly's Bar p\u00e5 f\u00f6retagets julevenemang?<\/span><\/span><\/em><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Ett annat problem med enk\u00e4tunders\u00f6kningar \u00e4r n\u00e4r fr\u00e5gorna \u00e4r felplacerade. Det \u00e4r viktigt att fr\u00e5gorna placeras i r\u00e4tt ordning s\u00e5 att de verkar logiska. Detta f\u00f6rhindrar att fr\u00e5gorna tolkas fel. Detta g\u00f6r ocks\u00e5 att fr\u00e5gorna kan tolkas i sitt r\u00e4tta sammanhang. Som en tumregel \u00e4r det l\u00e4mpligt att anv\u00e4nda trattmetoden. Du b\u00f6r anv\u00e4nda allm\u00e4nna och breda fr\u00e5gor i b\u00f6rjan av unders\u00f6kningen som en uppv\u00e4rmning. F\u00f6lj upp detta med mer distinkta fr\u00e5gor och g\u00e5 sedan tillbaka till fr\u00e5gor som vanligtvis \u00e4r enkla, t.ex. fr\u00e5gor som baseras p\u00e5 demografiska uppgifter.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/ID-100215254.jpg\" alt=\"online-enk\u00e4t\"\/><\/figure><\/div>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">N\u00e4r du b\u00f6rjar med flervalsfr\u00e5gorna ska du se till att <\/span><\/span><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">undvika<\/span><\/span><b> <\/b><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Icke-exklusiva kategorier av feedback. Dina \u00e5terkopplingskategorier f\u00f6r flervalsfr\u00e5gor b\u00f6r vara \u00e5tskilda fr\u00e5n varandra s\u00e5 att det g\u00e5r att g\u00f6ra tydliga val. Om du anv\u00e4nder en icke-exklusiv typ av fr\u00e5gor kommer deltagarna att bli avskr\u00e4ckta och tolkningen kommer i b\u00e4sta fall att bli utmanande n\u00e4r du f\u00f6rs\u00f6ker analysera svaren. <\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Se till att inte anv\u00e4nda ok\u00e4nda eller komplicerade formuleringar i dina enk\u00e4tfr\u00e5gor. Undvik att anv\u00e4nda en fr\u00e5ga som t.ex: <\/span><\/span><em><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Gillar du datorer? <\/span><\/span><\/em><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Den h\u00e4r fr\u00e5gest\u00e4llningen \u00e4r vag, eftersom den kan handla om k\u00e4rlek till internet, k\u00e4rlek till datorspel, gl\u00e4dje \u00f6ver att arbeta med datorer och s\u00e5 vidare. Du m\u00e5ste vara specifik i vad du vill ta reda p\u00e5.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">St\u00e4ll aldrig fr\u00e5gor i en enk\u00e4t som kr\u00e4ver svar. De personer som deltar i unders\u00f6kningen kanske inte kan svara p\u00e5 dem eller kanske inte vill svara. F\u00f6r de flesta m\u00e4nniskor \u00e4r privatlivet en viktig aspekt av livet. Om du st\u00e4ller fr\u00e5gor om en persons l\u00f6ner, familj, yrke, personlig hygien och liknande, kan personen tycka att det \u00e4r f\u00f6r p\u00e5tr\u00e4ngande och v\u00e4lja att inte svara.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Det finns m\u00e5nga andra typer av fr\u00e5gor som du ocks\u00e5 b\u00f6r undvika. Ett annat exempel \u00e4r icke noggrann listning. N\u00e4r du st\u00e4ller fr\u00e5gor om listor ska du se till att du har t\u00e4ckt in alla alternativ. Om du inte \u00e4r s\u00e4ker b\u00f6r du g\u00f6ra ett f\u00f6rtest med alternativet \"Annat\" d\u00e4r du ber dem att ange sitt svar. N\u00e4r du har genomf\u00f6rt detta, se till att uppdatera fr\u00e5geformul\u00e4ret och bekr\u00e4fta att du tar upp alla m\u00e5l f\u00f6r unders\u00f6kningen.&nbsp;<\/span><\/span><\/span><\/span><\/p>",
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