{
    "id": 333,
    "date": "2015-03-26T16:39:00",
    "date_gmt": "2015-03-26T15:39:00",
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    "modified": "2020-10-19T14:12:37",
    "modified_gmt": "2020-10-19T12:12:37",
    "slug": "ten-reasons-to-send-customer-surveys",
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    "type": "post",
    "link": "http:\/\/www.surveyrock.com\/blog\/ru\/%d0%b4%d0%b5%d1%81%d1%8f%d1%82%d1%8c-%d0%bf%d1%80%d0%b8%d1%87%d0%b8%d0%bd-%d0%b4%d0%bb%d1%8f-%d0%be%d1%82%d0%bf%d1%80%d0%b0%d0%b2%d0%ba%d0%b8-%d0%be%d0%bf%d1%80%d0%be%d1%81%d0%be%d0%b2-%d0%ba%d0%bb\/",
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        "rendered": "<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"http:\/\/www.surveyrock.com\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/03\/10-Reasons.jpg\" alt=\"10 \u043f\u0440\u0438\u0447\u0438\u043d\" width=\"611\" height=\"337\"\/><\/a><\/figure><\/div>\n\n\n\n<p>\u0420\u0430\u0441\u0441\u044b\u043b\u043a\u0430 \u043e\u043f\u0440\u043e\u0441\u043e\u0432 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043c\u043e\u0436\u0435\u0442 \u0434\u0430\u0442\u044c \u0436\u0438\u0437\u043d\u0435\u043d\u043d\u043e \u0432\u0430\u0436\u043d\u044b\u0435 \u0441\u0432\u0435\u0434\u0435\u043d\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u0432\u044b\u0448\u0430\u044e\u0442 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043f\u0440\u043e\u0434\u0430\u0436, 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\u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0431\u043e\u043b\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0442\u044c \u0440\u0435\u0441\u0443\u0440\u0441\u044b, \u0431\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u043e \u0441\u043e\u0433\u043b\u0430\u0441\u043e\u0432\u044b\u0432\u0430\u0442\u044c \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0441 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f\u043c\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u043f\u043e\u0432\u044b\u0448\u0430\u0442\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0434\u043e\u0445\u043e\u0434\u044b \u0438 \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u043e\u0441\u0442\u044c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. \"\u041e\u0446\u0435\u043d\u043e\u0447\u043d\u0430\u044f \u043a\u0430\u0440\u0442\u043e\u0447\u043a\u0430\" \u0432\u0430\u0448\u0438\u0445 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439<\/strong><\/h3>\n\n\n\n<p>\u041a\u043e\u0433\u0434\u0430 \u0432\u044b \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u0434\u043b\u044f \u0441\u0431\u043e\u0440\u0430 \u043a\u043b\u044e\u0447\u0435\u0432\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u0432 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438, \u043c\u043d\u0435\u043d\u0438\u044f\u0445 \u0438 \u043d\u0430\u043c\u0435\u0440\u0435\u043d\u0438\u044f\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u044d\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0435 \u0434\u043b\u044f \u043e\u0446\u0435\u043d\u043a\u0438 \u0438 \u0440\u0430\u043d\u0436\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043f\u043e \u043e\u0436\u0438\u0434\u0430\u0435\u043c\u044b\u043c \u043f\u043e\u043a\u0443\u043f\u043a\u0430\u043c, \u043e\u0436\u0438\u0434\u0430\u0435\u043c\u043e\u043c\u0443 \u0432\u043a\u043b\u0430\u0434\u0443 \u0432 \u0434\u043e\u0445\u043e\u0434 \u0438\u043b\u0438 \u043e\u0431\u0449\u0435\u0439 \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u043e\u0441\u0442\u0438. \u0412\u044b \u0442\u0430\u043a\u0436\u0435 \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u043a\u0442\u043e \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0432\u0430\u0448\u0438\u043c\u0438 \u043b\u0443\u0447\u0448\u0438\u043c\u0438 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u0430\u043c\u0438, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043a\u0430\u043a\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u044b \u043c\u043e\u0433\u0443\u0442 \u0431\u044b\u0442\u044c \u0432 \u0437\u043e\u043d\u0435 \u0440\u0438\u0441\u043a\u0430 \u0438 \u0432\u043e \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u043e\u0439\u0434\u0435\u0442\u0441\u044f \u0438\u0445 \u043f\u043e\u0442\u0435\u0440\u044f. \u041d\u0430\u0448 <a href=\"https:\/\/www.surveyrock.com\/template\/sample-net-promoter-score-nps-survey-template-13509\" target=\"_blank\" rel=\"noreferrer noopener\">\u0412\u043e\u043f\u0440\u043e\u0441 \u043f\u043e Net Promoter\u00ae Score (NPS)<\/a> \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u043f\u043e\u0434\u043e\u0431\u043d\u044b\u0445 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0439.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. \u041e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443 \u0442\u043e\u0440\u0433\u043e\u0432\u044b\u0445 \u0438 \u0441\u0435\u0440\u0432\u0438\u0441\u043d\u044b\u0445 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0435\u0439<\/strong><\/h3>\n\n\n\n<p>\u041e\u043f\u0440\u043e\u0441\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u0432\u0430\u043c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u043a\u0430\u043a\u0438\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0438 \u043e\u0442\u0434\u0435\u043b\u043e\u0432 \u043f\u0440\u043e\u0434\u0430\u0436 \u0438 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0440\u0430\u0431\u043e\u0442\u0430\u044e\u0442 \u0445\u043e\u0440\u043e\u0448\u043e \u0441 \u0442\u043e\u0447\u043a\u0438 \u0437\u0440\u0435\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0447\u0442\u043e \u0434\u0430\u0435\u0442 \u043e\u0441\u043d\u043e\u0432\u0443 \u0434\u043b\u044f \u043f\u043e\u043e\u0449\u0440\u0435\u043d\u0438\u0439 \u0438\u043b\u0438 \u0441\u0442\u0438\u043c\u0443\u043b\u043e\u0432 \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 \u043e\u0431\u0449\u0435\u0433\u043e \u043f\u0430\u043a\u0435\u0442\u0430 \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0435\u043d\u0438\u044f. \u0417\u043d\u0430\u043d\u0438\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a\u0438\u0435 \u0432\u0438\u0434\u044b \u043f\u0440\u043e\u0434\u0430\u0436 \u0438 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0432\u044b\u0437\u044b\u0432\u0430\u044e\u0442 \u043d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0438\u0439 \u0440\u0435\u0437\u043e\u043d\u0430\u043d\u0441 \u0443 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0442\u0430\u043a\u0436\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0432\u0430\u043c \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u0442\u044c \u0438 \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u044f\u0442\u044c \u043b\u0443\u0447\u0448\u0438\u0435 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0441\u0440\u0435\u0434\u0438 \u0432\u0430\u0448\u0438\u0445 \u043a\u043e\u043c\u0430\u043d\u0434.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. \u041f\u043e\u043b\u0443\u0447\u0430\u0442\u044c \u0438\u0434\u0435\u0438 \u0434\u043b\u044f \u043d\u043e\u0432\u044b\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432, \u0443\u0441\u043b\u0443\u0433 \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0430\u043a\u0446\u0438\u0439<\/strong><\/h3>\n\n\n\n<p>\u0418\u0434\u0435\u0438 \u0435\u0441\u0442\u044c \u0443 \u0432\u0441\u0435\u0445. \u0423 \u0432\u0430\u0448\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432. \u0423 \u0432\u0430\u0448\u0438\u0445 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u043e\u0432. \u0412\u0430\u0448\u0438 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u0438. \u041d\u043e \u043a\u0430\u043a \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0438\u0434\u0435\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438\u043c\u0435\u044e\u0442 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0439 \u0440\u044b\u043d\u043e\u0447\u043d\u044b\u0439 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b, \u0438\u043b\u0438 \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0440\u0438\u0432\u0435\u0434\u0443\u0442 \u043a \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0438\u043b\u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044e? \u041e\u043f\u0440\u043e\u0441\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u0432\u0430\u043c \u0433\u0435\u043d\u0435\u0440\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u0434\u0435\u0438, \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c, \u043a\u0430\u043a\u0438\u0435 \u0438\u0437 \u043d\u0438\u0445 \u043f\u043e\u043f\u0430\u0434\u0443\u0442 \u0432 \u0432\u043e\u0440\u043e\u043d\u043a\u0443 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f, \u0438 \u043f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0438\u0434\u0435\u0438 \u0432 \u043f\u0440\u043e\u0440\u044b\u0432 \u0432 \u0431\u0438\u0437\u043d\u0435\u0441\u0435.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. \u0418\u0437\u043c\u0435\u0440\u044f\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0439<\/strong><\/h3>\n\n\n\n<p>\u0415\u0441\u043b\u0438 \u0432\u044b \u0445\u043e\u0442\u0438\u0442\u0435 \u0443\u0437\u043d\u0430\u0442\u044c, \u043a\u0430\u043a \u043a\u043b\u0438\u0435\u043d\u0442\u044b \u043e\u0442\u0440\u0435\u0430\u0433\u0438\u0440\u0443\u044e\u0442 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0438\u043b\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0444\u0438\u0440\u043c\u0435\u043d\u043d\u043e\u0433\u043e \u0441\u0442\u0438\u043b\u044f, \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u0440\u0435\u0434\u043f\u043e\u043b\u043e\u0436\u0438\u0442\u044c \u0438 \u0440\u0438\u0441\u043a\u043d\u0443\u0442\u044c, \u0430 \u043c\u043e\u0436\u0435\u0442\u0435 \u0440\u0430\u0437\u043e\u0441\u043b\u0430\u0442\u044c \u043e\u043f\u0440\u043e\u0441. \u041e\u0442\u043f\u0440\u0430\u0432\u043a\u0430 \u043e\u043f\u0440\u043e\u0441\u0430 \u0432\u0430\u0448\u0438\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c \u0438 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044f\u043c \u0434\u0430\u0435\u0442 \u0432\u0430\u043c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u043f\u043e\u043d\u044f\u0442\u044c, \u043b\u0443\u0447\u0448\u0435 \u043b\u0438 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0435 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u044f \u0440\u0435\u0430\u0433\u0438\u0440\u0443\u044e\u0442 \u043d\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0435 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0433\u0440\u0443\u043f\u043f\u044b, \u0438 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0432\u0430\u043c \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0434\u043b\u044f \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u044f \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432 \u0435\u0449\u0435 \u0434\u043e \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438. \u042d\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0432\u0430\u043c \u043e\u0442\u043f\u0440\u0430\u0432\u0438\u0442\u044c \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0435 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u044b\u043c \u043b\u044e\u0434\u044f\u043c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>7. \u041e\u0446\u0435\u043d\u043a\u0430 \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u043e\u0432 <\/strong><\/h3>\n\n\n\n<p>\u041e\u043d\u043b\u0430\u0439\u043d\u043e\u0432\u044b\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u044b\u043c \u043c\u0435\u0445\u0430\u043d\u0438\u0437\u043c\u043e\u043c \u0434\u043b\u044f \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f <a href=\"http:\/\/www.surveyrock.com\/home\/employee-surveys.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u043e\u0431\u0440\u0430\u0442\u043d\u0430\u044f \u0441\u0432\u044f\u0437\u044c \u0441 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0430\u043c\u0438<\/a>\u041f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u043e\u043d\u0438 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044e\u0442 \u0430\u043d\u043e\u043d\u0438\u043c\u043d\u043e\u0441\u0442\u044c, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0442\u0430\u043a \u0432\u0430\u0436\u043d\u0430 \u0434\u043b\u044f \u043e\u0442\u043a\u0440\u043e\u0432\u0435\u043d\u043d\u043e\u0439 \u043e\u0431\u0440\u0430\u0442\u043d\u043e\u0439 \u0441\u0432\u044f\u0437\u0438 \u043f\u0440\u0438 \u043e\u0442\u043f\u0440\u0430\u0432\u043a\u0435 \u0447\u0435\u0440\u0435\u0437 \u0432\u0435\u0431-\u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0435. \u041c\u043d\u043e\u0433\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u043e\u043d\u043b\u0430\u0439\u043d-\u043e\u043f\u0440\u043e\u0441\u044b \u0434\u043b\u044f \u043e\u0446\u0435\u043d\u043a\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0430 \u0438\u043b\u0438 \u0434\u043b\u044f \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u044f \u043e\u0431\u0440\u0430\u0442\u043d\u043e\u0439 \u0441\u0432\u044f\u0437\u0438 \u043f\u043e \u0432\u043e\u043f\u0440\u043e\u0441\u0430\u043c \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u044f, \u043b\u044c\u0433\u043e\u0442, \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0438\u043b\u0438 \u0434\u0430\u0436\u0435 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0443\u0434\u0443\u0442 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c\u0441\u044f \u043d\u0430 \u043f\u0438\u043a\u043d\u0438\u043a\u0435 \u0438\u043b\u0438 \u0432\u044b\u0435\u0437\u0434\u043d\u043e\u043c \u0441\u0435\u043c\u0438\u043d\u0430\u0440\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043e\u043f\u0440\u043e\u0441\u044b \u0438 \u0434\u043b\u044f \u043e\u0442\u0431\u043e\u0440\u0430 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u043e\u0432, \u043e\u043f\u0440\u0430\u0448\u0438\u0432\u0430\u044f \u0438\u0445 \u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0435 \u043c\u0438\u043b\u044c, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d\u0438 \u0433\u043e\u0442\u043e\u0432\u044b \u043f\u0440\u043e\u0435\u0445\u0430\u0442\u044c, \u0431\u0443\u0434\u0443\u0442 \u043b\u0438 \u043e\u043d\u0438 \u043f\u0443\u0442\u0435\u0448\u0435\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c, \u0438 \u0434\u0440\u0443\u0433\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u0436\u0435\u043b\u0430\u0442\u044c \u0441\u043e\u0431\u0440\u0430\u0442\u044c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>8. \u041f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438\u043b\u0438 \u043e\u0446\u0435\u043d\u043a\u0430 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0439<\/strong><\/h3>\n\n\n\n<p>\u041e\u043f\u0440\u043e\u0441 - \u044d\u0442\u043e \u043f\u0440\u043e\u0441\u0442\u043e\u0439 \u0441\u043f\u043e\u0441\u043e\u0431 \u0441\u043e\u0431\u0440\u0430\u0442\u044c \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u043e \u0434\u0430\u043d\u043d\u044b\u0445 \u043e\u0442 \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u0433\u0440\u0443\u043f\u043f\u044b \u043b\u044e\u0434\u0435\u0439, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043e\u043d \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u043c \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u043f\u0440\u0438 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0438 \u0438 \u043e\u0446\u0435\u043d\u043a\u0435 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u044f. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043e\u043d\u043b\u0430\u0439\u043d-\u043e\u043f\u0440\u043e\u0441, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0443 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043e \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u0435\u043c\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u043f\u0440\u0438\u0431\u044b\u0442\u0438\u044f \u043d\u0430 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0443 \u0438\u043b\u0438 \u0438\u0445 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u044f\u0445 \u0432 \u0435\u0434\u0435; \u0430 \u043f\u043e\u0441\u043b\u0435 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u044f \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0442\u043f\u0440\u0430\u0432\u0438\u0442\u044c \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0439 \u043e\u043f\u0440\u043e\u0441, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0438\u0445 \u043c\u043d\u0435\u043d\u0438\u0435 \u043e \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u0438, \u0438\u0445 \u043e\u0431\u0449\u0443\u044e \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u0432\u044b\u0441\u0442\u0430\u0432\u043a\u043e\u0439 \u0438\u043b\u0438 \u043f\u043b\u0430\u043d\u0438\u0440\u0443\u044e\u0442 \u043b\u0438 \u043e\u043d\u0438 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u044c \u0432\u0430\u0448\u0435 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0435\u0435 \u043c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0435.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>9. \u041f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0435<\/strong><\/h3>\n\n\n\n<p>\u0414\u0430\u043d\u043d\u044b\u0435 \u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u0445 \u043b\u0435\u0433\u043a\u043e \u0443\u0441\u0442\u0430\u0440\u0435\u0432\u0430\u044e\u0442, \u0430 \u0441\u043f\u0438\u0441\u043a\u0438 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u043e\u0432\/\u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432 \u0447\u0430\u0441\u0442\u043e \u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442\u0441\u044f \u043d\u0435\u043f\u043e\u043b\u043d\u044b\u043c\u0438. \u0421 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043e\u043d\u043b\u0430\u0439\u043d-\u043e\u043f\u0440\u043e\u0441\u043e\u0432 \u043c\u043e\u0436\u043d\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u0437\u0430\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u043f\u0440\u043e\u0431\u0435\u043b\u044b \u0432 \u0437\u0430\u043f\u0438\u0441\u044f\u0445 \u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u0445 \u0438 \u043e\u0431\u043d\u043e\u0432\u0438\u0442\u044c \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u043d\u0438\u0445.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>10. \u041e\u0431\u043c\u0435\u043d \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u044b\u043c \u043e\u043f\u044b\u0442\u043e\u043c<\/strong><\/h3>\n\n\n\n<p>\u041e\u043f\u0440\u043e\u0441\u044b - \u044d\u0442\u043e \u0431\u044b\u0441\u0442\u0440\u044b\u0439 \u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0439 \u0441\u043f\u043e\u0441\u043e\u0431 \u0441\u043e\u0431\u0440\u0430\u0442\u044c \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e, \u043a\u043e\u0442\u043e\u0440\u0443\u044e \u043d\u0435\u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e \u043d\u0430\u0439\u0442\u0438 \u0432 \u0434\u0440\u0443\u0433\u0438\u0445 \u043c\u0435\u0441\u0442\u0430\u0445. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0432\u043e\u043f\u0440\u043e\u0441 \u0430\u043d\u043a\u0435\u0442\u044b \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u0440\u0435\u0448\u0438\u0442\u044c \u0434\u0435\u043b\u0438\u043a\u0430\u0442\u043d\u0443\u044e \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0438\u043b\u0438 \u0432\u043e\u043f\u0440\u043e\u0441 \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u043c\u043e\u0436\u0435\u0442 \u0432\u044b\u0437\u0432\u0430\u0442\u044c \u0448\u0438\u0440\u043e\u043a\u0438\u0439 \u0441\u043f\u0435\u043a\u0442\u0440 \u043e\u0442\u0432\u0435\u0442\u043e\u0432 \u0438 \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0445 \u0441\u043e\u0432\u0435\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0436\u043d\u043e \u043f\u0440\u0438\u043c\u0435\u043d\u0438\u0442\u044c \u043d\u0435\u043f\u043e\u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0435.<\/p>\n\n\n\n<p>\u041c\u044b \u0432 SurveyRock \u0437\u043d\u0430\u0435\u043c, \u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u0430\u0436\u0435\u043d \u043e\u043f\u0440\u043e\u0441 \u0432\u0430\u0448\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0434\u043b\u044f \u0432\u0430\u0448\u0435\u0433\u043e \u0443\u0441\u043f\u0435\u0445\u0430, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u043e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441 \u043d\u0430\u0448\u0438\u043c\u0438 \u043f\u044f\u0442\u044c\u044e \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u0430\u043c\u0438 \u043f\u0440\u043e\u0435\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043b\u044f \u0432\u0430\u0448\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432. <a href=\"http:\/\/www.surveyrock.com\/home\/customer-satisfaction-surveys.html\" target=\"_blank\" rel=\"noopener noreferrer\">\u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0443\u0434\u043e\u0432\u043b\u0435\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-cyan-bluish-gray-color has-text-color has-small-font-size\"><br><br>Net Promoter, Net Promoter Score \u0438 NPS \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0437\u0430\u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c\u0438 \u0442\u043e\u0440\u0433\u043e\u0432\u044b\u043c\u0438 \u043c\u0430\u0440\u043a\u0430\u043c\u0438 Bain &amp; Company, Inc, Fred Reichheld \u0438 Satmetrix Systems, Inc.<\/p>",
        "protected": false
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