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Ratele de r\u0103spuns variaz\u0103 foarte mult \u00een func\u021bie de o serie de factori. \u00cen cazul sondajelor online \u00een care nu exist\u0103 o rela\u021bie prealabil\u0103 cu destinatarii, ratele de r\u0103spuns pot fi de 20% p\u00e2n\u0103 la 30%.<\/p>\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n
<\/figure><\/div>\r\n\r\n\r\n\r\n
Factorii care pot afecta rata de r\u0103spuns includ:<\/p>\r\n\r\n\r\n\r\n
Popula\u021bia \u021bint\u0103<\/strong> - \u00cencerca\u021bi s\u0103 ob\u021bine\u021bi r\u0103spunsuri de la o popula\u021bie grea de atins (de exemplu, femei cu v\u00e2rste cuprinse \u00eentre 18 \u0219i 24 de ani care urm\u0103resc o anumit\u0103 emisiune TV)?<\/p>\r\n\r\n\r\n\r\n
Rela\u021bia dumneavoastr\u0103 cu responden\u021bii la sondaj<\/strong> - Sunt poten\u021bialii responden\u021bi clien\u021bi sau angaja\u021bi?<\/p>\r\n\r\n\r\n\r\n
Invita\u021bia la sondaj<\/strong> - Pute\u021bi personaliza invita\u021bia prin e-mail pentru a include numele poten\u021bialilor responden\u021bi? C\u00e2t de mult pute\u021bi divulga despre natura cercet\u0103rii?<\/p>\r\n\r\n\r\n\r\n
Lungimea sondajului<\/strong> - Sondajul dvs. va dura 5 minute din timpul responden\u021bilor sau 15 minute?<\/p>\r\n\r\n\r\n\r\n
Complexitatea \u00eentreb\u0103rilor din sondaj<\/strong> - Le ve\u021bi cere responden\u021bilor s\u0103 r\u0103spund\u0103 la \u00eentreb\u0103ri simple sau le ve\u021bi cere s\u0103 viziteze un site web \u0219i apoi s\u0103 v\u0103 ofere impresiile lor?<\/p>\r\n\r\n\r\n\r\n
Subiectul sondajului<\/strong> - Poten\u021bialii responden\u021bi vor avea un interes direct \u00een acest subiect (de exemplu, \u00eembun\u0103t\u0103\u021birea beneficiarilor angaja\u021bilor)?<\/p>\r\n\r\n\r\n\r\n
Stimulente<\/strong> - \u00cei ve\u021bi motiva pe poten\u021bialii responden\u021bi s\u0103 participe la sondajul dumneavoastr\u0103 cu o form\u0103 de compensa\u021bie financiar\u0103, bunuri materiale sau informa\u021bii?<\/p>\r\n\r\n\r\n\r\n
E-mailuri de aten\u021bionare<\/strong> - Ve\u021bi putea trimite un memento responden\u021bilor care nu au completat sondajul?<\/p>\r\n\r\n\r\n\r\n
Dac\u0103 nu ave\u021bi acces la publicul \u021bint\u0103 pentru obiectivele sondajului dumneavoastr\u0103, exist\u0103 mul\u021bi furnizori de mostre de sondaj care v\u0103 pot ajuta s\u0103 specifica\u021bi \u0219i s\u0103 accesa\u021bi publicul \u021bint\u0103, s\u0103 compune\u021bi invita\u021bia la sondaj \u0219i s\u0103 administra\u021bi stimulentul de sondaj.<\/p>",
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Ratele de r\u0103spuns variaz\u0103 foarte mult \u00een func\u021bie de o serie de factori. \u00cen cazul sondajelor online \u00een care nu exist\u0103 o rela\u021bie prealabil\u0103 cu destinatarii, ratele de r\u0103spuns pot fi de 20% p\u00e2n\u0103 la 30%.<\/p>",
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<\/figure><\/div>\r\n\r\n\r\n\r\n