{ "id": 118, "date": "2014-11-25T10:50:41", "date_gmt": "2014-11-25T09:50:41", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=118" }, "modified": "2020-10-19T20:42:21", "modified_gmt": "2020-10-19T18:42:21", "slug": "advantages-online-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/pt_br\/vantagens-sobretudo-online\/", "title": { "rendered": "Vantagens da utiliza\u00e7\u00e3o de pesquisas on-line" }, "content": { "rendered": "

Se voc\u00ea \u00e9 propriet\u00e1rio de um neg\u00f3cio e est\u00e1 apenas come\u00e7ando, pode ser prudente considerar seriamente a possibilidade de conduzir pesquisas online<\/a>. Eles s\u00e3o adequados para pesquisas de mercado porque n\u00e3o custam tanto quanto as pesquisas baseadas em papel padr\u00e3o, s\u00e3o mais r\u00e1pidos de realizar e permitem uma gama muito mais ampla de perguntas. Abaixo est\u00e1 uma lista que entra em mais detalhes com rela\u00e7\u00e3o aos benef\u00edcios de conduzir pesquisas pela Internet.<\/p>\n\n\n\n\n\n\n\n

Mais r\u00e1pido<\/h3>\n\n\n\n

Para aqueles que n\u00e3o sabem, voc\u00ea pode realizar uma pesquisa on-line a dois ter\u00e7os da velocidade normal de um m\u00e9todo convencional de pesquisa. N\u00e3o h\u00e1 espera para que os question\u00e1rios em papel cheguem at\u00e9 voc\u00ea, pois os dados que voc\u00ea procura ser\u00e3o coletados automaticamente. Isto significa que voc\u00ea ter\u00e1 uma taxa de resposta quase instant\u00e2nea. Foi declarado por aqueles que s\u00e3o especialistas na \u00e1rea de marketing on-line que as respostas que voc\u00ea procura s\u00e3o normalmente obten\u00edveis dentro dos tr\u00eas dias iniciais de seu projeto de estudo.<\/p>\n\n\n\n

Efic\u00e1cia de custo<\/h3>\n\n\n\n

Os custos da pesquisa podem ser literalmente reduzidos em 80% ou mais quando voc\u00ea utiliza question\u00e1rios online. Voc\u00ea n\u00e3o precisar\u00e1 empregar pessoal ou usar muitos recursos quando utilizar um question\u00e1rio on-line. Voc\u00ea tamb\u00e9m pode economizar dinheiro em despesas de postagem. Os resultados da pesquisa ser\u00e3o acess\u00edveis a qualquer momento, pois o feedback \u00e9 processado automaticamente.<\/p>\n\n\n\n

Extra Preciso<\/h3>\n\n\n\n

As respostas dos participantes \u00e0s suas pesquisas ser\u00e3o inseridas imediatamente no sistema, o que significa que h\u00e1 muito menos chances de erro. As t\u00e9cnicas mais antigas de levantamento dependiam da aten\u00e7\u00e3o do trabalhador para inserir cada detalhe corretamente. Isto deixa espa\u00e7o para muitos erros humanos, especialmente por ser um processo t\u00e3o tedioso.<\/p>\n\n\n\n

Exame r\u00e1pido<\/h3>\n\n\n\n

O grande diferencial das pesquisas on-line \u00e9 que elas est\u00e3o prontas para uso a qualquer momento. Tabelas e gr\u00e1ficos podem ser usados para exibir os dados e a maioria das ferramentas de pesquisa na Internet fornecem ferramentas para tabula\u00e7\u00e3o e an\u00e1lise, bem como recursos para fazer tabelas sempre que necess\u00e1rio.<\/p>\n\n\n\n

Uso simples pelo Participante<\/h3>\n\n\n\n

\u00c9 um fato que, al\u00e9m do uso de smartphones, 90% das pessoas com acesso \u00e0 web preferem responder a pesquisas online. Para o participante, responder a pesquisa on-line \u00e9 muito mais r\u00e1pido e pode ser feito a qualquer momento, de acordo com a sua conveni\u00eancia. Al\u00e9m disso, se os participantes n\u00e3o gostarem de algumas das perguntas, eles podem simplesmente ignor\u00e1-las.<\/p>\n\n\n\n

\"polegares<\/figure>\n\n\n\n

Os pesquisadores podem usar-los facilmente<\/h3>\n\n\n\n

Para o pesquisador, muito tempo pode ser economizado com o uso de pesquisas on-line. Ter acesso imediato a dados valiosos pode ser muito \u00fatil para um pesquisador, pois os dados podem ser transferidos prontamente para um software anal\u00edtico especializado ou para uma planilha de c\u00e1lculo. Isto pode ajudar na avalia\u00e7\u00e3o dos dados e tamb\u00e9m ajudar o pesquisador.<\/p>\n\n\n\n

Conveniente ao Estilo<\/h3>\n\n\n\n

Para a marca e o site de sua empresa, as pesquisas on-line podem ser facilmente estilizadas para corresponder a eles. Os logotipos da empresa podem ser adicionados, assim como o layout e as cores escolhidas para a pesquisa tamb\u00e9m podem ser selecionados. V\u00eddeo, \u00e1udio e imagens tamb\u00e9m podem ser aplicados \u00e0s perguntas da pesquisa. Mas \u00e9 aconselh\u00e1vel usar cautela, pois aplicar muito pode prolongar o tempo de espera entre as perguntas, tornando-as lentas demais para serem carregadas. Muitas pessoas consideram que esperar pela pr\u00f3xima pergunta por muito tempo pode ser um grande obst\u00e1culo e um grande obst\u00e1culo.<\/p>\n\n\n\n

Consideravelmente Sincero<\/h3>\n\n\n\n

Respostas mais longas e abrangentes t\u00eam sido observadas por pesquisadores de mercado a partir de pesquisas on-line. Isto porque os usu\u00e1rios online se sentem mais seguros em uma atmosfera t\u00e3o an\u00f4nima e, portanto, s\u00e3o mais propensos a responder de forma mais verdadeira.<\/p>\n\n\n\n

Mais Exclusivo<\/h3>\n\n\n\n

Os participantes de pesquisas on-line podem ser pr\u00e9-selecionados a fim de eliminar aqueles que n\u00e3o t\u00eam o perfil perfeito para realizar suas pesquisas. Desta forma, \u00e9 poss\u00edvel erradicar os participantes cujos dados n\u00e3o ser\u00e3o ben\u00e9ficos.<\/p>\n\n\n\n

Mais Vers\u00e1til<\/h3>\n\n\n\n

As pesquisas on-line podem ser facilmente personalizadas para cada participante \u00e0 medida que avan\u00e7am atrav\u00e9s da pesquisa. Dependendo da resposta do participante a uma pergunta anterior, a ordem das perguntas pode ser alterada ou algumas perguntas podem ser completamente desconsideradas.<\/p>", "protected": false }, "excerpt": { "rendered": "

Se voc\u00ea \u00e9 propriet\u00e1rio de um neg\u00f3cio e est\u00e1 apenas come\u00e7ando, pode ser prudente considerar seriamente a possibilidade de realizar pesquisas on-line. Elas s\u00e3o adequadas para pesquisas de mercado porque n\u00e3o custam tanto quanto as pesquisas padr\u00e3o baseadas em papel, s\u00e3o mais r\u00e1pidas de realizar e permitem uma gama muito maior de perguntas. Abaixo est\u00e1 uma lista [...]<\/p>", "protected": false }, "author": 1, "featured_media": 119, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [], "class_list": [ "post-118", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-survey-tips" ], "yoast_head": "\nVantagens do uso de pesquisas on-line - Artigos SurveyRock<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/pt_br\/vantagens-sobretudo-online\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vantagens do uso de pesquisas on-line - Artigos SurveyRock\" \/>\n<meta property=\"og:description\" content=\"Se voc\u00ea \u00e9 propriet\u00e1rio de um neg\u00f3cio e est\u00e1 apenas come\u00e7ando, pode ser prudente considerar seriamente a realiza\u00e7\u00e3o de pesquisas on-line. 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