{
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    "date": "2014-12-15T11:14:54",
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        "rendered": "Criando uma grande pesquisa on-line"
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        "rendered": "<p><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Voc\u00ea j\u00e1 se perguntou como fazer uma grande pesquisa online para o seu neg\u00f3cio? Para que uma pesquisa seja excelente, ela deve ser clara, respeit\u00e1vel e ter um entendimento funcional, a fim de obter respostas apropriadas dos usu\u00e1rios da pesquisa. Quando a sua pesquisa for ideal, voc\u00ea ter\u00e1 um n\u00edvel de resposta muito maior e, com o aumento da qualidade das perguntas, elas ser\u00e3o muito mais simples de preencher. Abaixo est\u00e3o 5 passos iniciais importantes para ajudar na elabora\u00e7\u00e3o de uma grande pesquisa on-line.<\/span><\/span><\/p>\n\n\n\n<!--more-->\n\n\n\n<p><strong><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\"><i>Certifique-se de esclarecer por que a pesquisa est\u00e1 a ser feita<\/i><\/span><\/span><\/span><\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Ter objectivos pouco claros ir\u00e1 gerar resultados desfocados, tornando a sua pesquisa, na sua maioria, ineficaz. Para ter uma grande pesquisa, ela deve possuir objetivos focados que sejam f\u00e1ceis de perceber. Mantenha uma caneta e papel \u00e0 m\u00e3o para anotar perguntas como:<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Qual \u00e9 o objectivo da pesquisa?<\/span><\/span><\/span><\/span><\/li><li><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">O que especificamente precisa de ser alcan\u00e7ado por ele?<\/span><\/span><\/span><\/span><\/li><li><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Como ser\u00e1 utilizado ap\u00f3s a obten\u00e7\u00e3o de todos os dados?<\/span><\/span><\/span><\/span><\/li><li><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Como \u00e9 que os resultados da pesquisa ter\u00e3o impacto nas suas decis\u00f5es?<\/span><\/span><\/span><\/span><\/li><\/ul>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Embora estas perguntas possam parecer triviais, elas podem poupar-lhe muitos problemas mais tarde. A ess\u00eancia de uma boa pesquisa \u00e9 um excelente conjunto de perguntas. Alguns minutos de planeamento cuidadoso das quest\u00f5es a serem inclu\u00eddas no question\u00e1rio podem fazer a diferen\u00e7a entre um bom question\u00e1rio e um excelente question\u00e1rio.&nbsp;<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><strong><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\"><i>Crie uma pesquisa breve mas focada<\/i><\/span><\/span><\/span><\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">A qualidade das respostas ao seu <a href=\"https:\/\/www.surveyrock.com\/free-online-surveys\">inqu\u00e9ritos online gratuitos<\/a> ser\u00e1 melhor se voc\u00ea mantiver a pesquisa focada e curta. Em vez de tentar fazer um levantamento mestre que tente abordar in\u00fameros objectivos, mantenha-o focado em um objectivo.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Menos participantes da pesquisa abandonar\u00e3o sua pesquisa se a pesquisa for mantida curta. Uma pesquisa curta e bem pensada normalmente ter\u00e1 uma taxa de resposta muito maior. A maioria das pessoas quer que as perguntas do question\u00e1rio sejam simples e breves. Se o question\u00e1rio for muito longo e confuso, a maioria ter\u00e1 o desejo de abandonar o question\u00e1rio inteiro. Isso resultar\u00e1 na obten\u00e7\u00e3o de apenas dados parciais e a tentativa de dar sentido a tudo isso ser\u00e1 um exerc\u00edcio de futilidade. Mantenha suas perguntas direcionadas para ajud\u00e1-lo a atingir seu objetivo especificado. N\u00e3o se preocupe em lan\u00e7ar perguntas que batem sobre o mato e n\u00e3o est\u00e3o focadas nos objetivos declarados da pesquisa.&nbsp;<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Para manter a pesquisa em um limite de tempo apropriado, fa\u00e7a um teste com alguns poucos volunt\u00e1rios e d\u00ea-lhes tempo para ver quanto tempo leva. Se tiver cerca de 5 minutos de dura\u00e7\u00e3o, isto \u00e9 excelente. Se voc\u00ea entrar no intervalo de 6 a 10 minutos, ent\u00e3o isto \u00e9 satisfat\u00f3rio. No entanto, qualquer coisa mais do que isso aumenta o risco dos participantes abandonarem o teste.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/ID-100264411.jpg\" alt=\"Respostas ao inqu\u00e9rito\" width=\"451\" height=\"409\"\/><\/figure><\/div>\n\n\n\n<p><strong><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\"><i>As perguntas devem ser f\u00e1ceis de responder<\/i><\/span><\/span><\/span><\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Evite o jarg\u00e3o e fa\u00e7a as suas perguntas directamente ao assunto. Voc\u00ea n\u00e3o deve presumir que os participantes da pesquisa possam entender os acr\u00f4nimos. Mantenha as perguntas diretas e diretas ao ponto ao longo da pesquisa. Abaixo est\u00e1 um exemplo:<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Comparar: Como tem sido o seu encontro ao interagir com o nosso pessoal?<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Para: Est\u00e1 satisfeito com a resposta do nosso pessoal?<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><strong><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\"><i>Quando poss\u00edvel, voc\u00ea deve usar perguntas que s\u00e3o fechadas<\/i><\/span><\/span><\/span><\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Ao usar o <a href=\"https:\/\/www.surveyrock.com\/online-survey-tools\">software de inqu\u00e9rito online<\/a>A an\u00e1lise de um produto \u00e9 feita com base em perguntas fechadas, o que permite escolhas distintas e melhores resultados e faz com que a an\u00e1lise valha a pena. Este tipo de pergunta pode ser usado atrav\u00e9s de m\u00faltipla escolha, escala de classifica\u00e7\u00e3o ou at\u00e9 mesmo apenas simples e simples sim\/n\u00e3o. As perguntas abertas permitem que o participante responda \u00e0s perguntas usando seu pr\u00f3prio conte\u00fado. Os tipos abertos s\u00e3o tamb\u00e9m ideais para perguntas que fornecem dados pr\u00e1ticos e percep\u00e7\u00f5es de qualidade. Entretanto, \u00e9 melhor usar perguntas fechadas para an\u00e1lise e agrupamento de aplicativos.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><strong><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\"><i>Manter a consist\u00eancia com as perguntas da escala de classifica\u00e7\u00e3o da pesquisa<\/i><\/span><\/span><\/span><\/span><\/strong><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">Para contrastar e medir conjuntos de vari\u00e1veis, \u00e9 adequado utilizar escalas de classifica\u00e7\u00e3o. Manter a sua escala de classifica\u00e7\u00e3o consistente ao longo de todo o processo. Certifique-se de aplicar o mesmo total de pontos na sua escala e mantenha a classifica\u00e7\u00e3o alta e baixa consistente. Al\u00e9m disso, certifique-se de usar uma escala de n\u00fameros \u00edmpar em sua pesquisa - o que torna mais simples analisar seus dados. As respostas que n\u00e3o podem ser confi\u00e1veis vir\u00e3o como resultado da altera\u00e7\u00e3o de suas escalas de pontua\u00e7\u00e3o, portanto, certifique-se de mant\u00ea-las iguais.<\/span><\/span><\/span><\/span><\/p>\n\n\n\n<p><span style=\"font-family: Times New Roman,serif;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri,serif;\"><span style=\"font-size: large;\">H\u00e1 mais passos para fazer uma pesquisa online, mas estes cinco dar-lhe-\u00e3o um grande avan\u00e7o.<\/span><\/span><\/span><\/span><\/p>",
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        "rendered": "<p>J\u00e1 se interrogou sobre como criar um excelente inqu\u00e9rito online para a sua empresa? Para que um inqu\u00e9rito seja excelente, ele deve ser claro, respeit\u00e1vel e ter uma compreens\u00e3o vi\u00e1vel para obter respostas adequadas dos participantes do inqu\u00e9rito. Quando o seu inqu\u00e9rito \u00e9 ideal, obter\u00e1 um n\u00edvel de resposta muito mais elevado e com maior qualidade [...]<\/p>",
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