{ "id": 125, "date": "2014-12-02T11:07:26", "date_gmt": "2014-12-02T10:07:26", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=125" }, "modified": "2020-10-19T12:49:04", "modified_gmt": "2020-10-19T10:49:04", "slug": "surveys-compare-paper-based", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/pt\/pesquisas-para-para-papel\/", "title": { "rendered": "Como as pesquisas on-line se comparam \u00e0s pesquisas off-line" }, "content": { "rendered": "

Ferramentas de pesquisa online<\/a> s\u00e3o muito mais rent\u00e1veis e mais adequados \u00e0s suas necessidades espec\u00edficas. Abaixo est\u00e1 uma compara\u00e7\u00e3o entre pesquisas online e suas contrapartidas em papel.<\/p>\n\n\n\n

O Design<\/strong><\/h3>\n\n\n\n

Ao considerar um design para um question\u00e1rio, pense no layout. Em um question\u00e1rio em papel, h\u00e1 um espa\u00e7o muito limitado. No entanto, com question\u00e1rios on-line, voc\u00ea pode fazer o que quiser. Al\u00e9m disso, ao usar quest\u00f5es em um question\u00e1rio com quest\u00f5es abertas, o espa\u00e7o em papel \u00e9 muito limitado. Mesmo que escreva algo curto, o espa\u00e7o \u00e9 t\u00e3o limitado que a escrita fica apertada e desordenada - comprometendo a qualidade do feedback que deseja usar. Fazer um question\u00e1rio online n\u00e3o tem limita\u00e7\u00f5es no que diz respeito \u00e0s respostas.<\/p>\n\n\n\n\n\n\n\n

\"ferramentas<\/figure>\n\n\n\n

Consumo de tempo<\/strong><\/h3>\n\n\n\n

Se voc\u00ea j\u00e1 conversou com um pesquisador experiente, voc\u00ea ser\u00e1 informado de que as pesquisas em papel levam um tempo significativo para serem conclu\u00eddas. A velocidade de conclus\u00e3o da pesquisa ser\u00e1 sempre um problema, quer a pesquisa seja realizada atrav\u00e9s do correio ou preenchida no local. Um dos grandes benef\u00edcios on-line quando se trata de pesquisas \u00e9 que voc\u00ea pode ter ferramentas de an\u00e1lise que o ajudam a acompanhar o progresso. As pesquisas em papel exigem que voc\u00ea use uma lista de verifica\u00e7\u00e3o manualmente.<\/p>\n\n\n\n

Conveni\u00eancia e Flexibilidade<\/strong><\/h3>\n\n\n\n

As pesquisas em papel n\u00e3o t\u00eam a conveni\u00eancia e a flexibilidade de pesquisas baseadas na web. Isto significa que as pesquisas online s\u00e3o muito mais acomodativas para o criador da pesquisa e seu mercado-alvo. A sua pesquisa na web pode ser feita na forma de perguntas de resposta \u00fanica, perguntas de m\u00faltipla escolha, perguntas de listagem, tipos de grade e muito mais.<\/p>\n\n\n\n

Solu\u00e7\u00f5es adicionais<\/strong><\/h3>\n\n\n\n

Software de inqu\u00e9rito online<\/a> Continuam a melhorar - agora v\u00eam com perguntas sofisticadas baseadas em l\u00f3gica que normalmente n\u00e3o est\u00e3o dispon\u00edveis ou podem ser demasiado complicadas para serem aplicadas a inqu\u00e9ritos em papel. Al\u00e9m disso, \u00e9 muito simples anexar endere\u00e7os de email dentro do design do question\u00e1rio para informar as organiza\u00e7\u00f5es sobre quaisquer dificuldades que os participantes do question\u00e1rio possam ter experimentado.<\/p>\n\n\n\n

Quando tudo \u00e9 dito e feito, o m\u00e9todo escolhido para realizar uma pesquisa depende muito do p\u00fablico-alvo. Tamb\u00e9m depender\u00e1 do tipo de question\u00e1rio que escolher usar. Algumas empresas podem preferir usar um question\u00e1rio em papel com apenas uma p\u00e1gina ou ficar com um que esteja na web. \u00c0s vezes, pode ser necess\u00e1rio usar os dois m\u00e9todos. Isso lhe permitir\u00e1 atingir o p\u00fablico-alvo de que precisa. Muitas empresas se beneficiar\u00e3o mais com as pesquisas on-line com o passar do tempo. Mas, dito isto, as pesquisas em papel ainda n\u00e3o est\u00e3o completamente obsoletas. Venha hoje mesmo e inscreva-se para uma ferramenta gratuita de pesquisa on-line<\/a>.<\/p>", "protected": false }, "excerpt": { "rendered": "

As ferramentas de inqu\u00e9rito em linha s\u00e3o muito mais rent\u00e1veis e melhor adaptadas \u00e0s suas necessidades espec\u00edficas. Segue-se uma compara\u00e7\u00e3o entre os inqu\u00e9ritos online e os seus equivalentes em papel. O design Ao considerar um design para um question\u00e1rio, pense no layout. Num inqu\u00e9rito em papel, o espa\u00e7o \u00e9 muito limitado. No entanto, com questiona?rios online, pode fazer o que quiser. 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