{ "id": 118, "date": "2014-11-25T10:50:41", "date_gmt": "2014-11-25T09:50:41", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=118" }, "modified": "2020-10-19T20:42:21", "modified_gmt": "2020-10-19T18:42:21", "slug": "advantages-online-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/pt\/vantagens-sobrevivencias-online\/", "title": { "rendered": "Vantagens do uso de pesquisas on-line" }, "content": { "rendered": "

Se voc\u00ea \u00e9 dono de um neg\u00f3cio e est\u00e1 apenas come\u00e7ando, pode ser prudente considerar seriamente a condu\u00e7\u00e3o inqu\u00e9ritos online<\/a>. Eles s\u00e3o adequados para pesquisas de mercado porque n\u00e3o custam tanto quanto as pesquisas baseadas em papel padr\u00e3o, s\u00e3o mais r\u00e1pidos de realizar e permitem uma gama muito mais ampla de perguntas. Abaixo est\u00e1 uma lista que vai em mais detalhes sobre os benef\u00edcios de realizar pesquisas pela Internet.<\/p>\n\n\n\n\n\n\n\n

Mais r\u00e1pido<\/h3>\n\n\n\n

Para quem n\u00e3o sabe, pode realizar uma pesquisa online a dois ter\u00e7os da velocidade normal de um m\u00e9todo convencional de pesquisa. N\u00e3o h\u00e1 espera para que os question\u00e1rios em papel cheguem at\u00e9 voc\u00ea, pois os dados que voc\u00ea procura ser\u00e3o coletados automaticamente. Isso significa que voc\u00ea ter\u00e1 uma taxa de resposta quase instant\u00e2nea. Foi declarado por aqueles que s\u00e3o especialistas na \u00e1rea de marketing on-line que as respostas que voc\u00ea procura s\u00e3o normalmente obten\u00edveis dentro dos tr\u00eas dias iniciais do seu projecto de estudo.<\/p>\n\n\n\n

Eficaz em termos de custo<\/h3>\n\n\n\n

Os custos da pesquisa podem ser literalmente reduzidos pelo 80% ou mais quando voc\u00ea utiliza question\u00e1rios online. Voc\u00ea n\u00e3o precisar\u00e1 empregar pessoal ou usar muitos recursos quando utilizar um question\u00e1rio online. Voc\u00ea tamb\u00e9m pode economizar dinheiro nos custos de postagem. Os resultados da pesquisa ser\u00e3o acess\u00edveis a qualquer momento, uma vez que o feedback \u00e9 processado automaticamente.<\/p>\n\n\n\n

Extra Preciso<\/h3>\n\n\n\n

As respostas dos participantes \u00e0s suas pesquisas ser\u00e3o inseridas imediatamente no sistema, o que significa que h\u00e1 muito menos hip\u00f3teses de erro. As t\u00e9cnicas mais antigas de levantamento dependem da aten\u00e7\u00e3o do trabalhador para inserir cada detalhe correctamente. Isto deixa espa\u00e7o para muitos erros humanos, especialmente porque \u00e9 um processo t\u00e3o enfadonho.<\/p>\n\n\n\n

Exame R\u00e1pido<\/h3>\n\n\n\n

O melhor das pesquisas online \u00e9 que elas est\u00e3o prontas para uso a qualquer momento. Tabelas e gr\u00e1ficos podem ser usados para exibir os dados e a maioria das ferramentas de pesquisa na internet fornecem ferramentas para tabula\u00e7\u00e3o e an\u00e1lise, bem como recursos para fazer tabelas sempre que necess\u00e1rio.<\/p>\n\n\n\n

Uso Simples do Participante<\/h3>\n\n\n\n

\u00c9 um facto que, para al\u00e9m do uso de smartphones, o 90% das pessoas com acesso \u00e0 web preferem responder a inqu\u00e9ritos online. Para o participante, levar a pesquisa online \u00e9 muito mais r\u00e1pido e pode ser levado a qualquer momento \u00e0 sua pr\u00f3pria conveni\u00eancia. Al\u00e9m disso, se os participantes n\u00e3o gostarem de algumas das perguntas, eles podem simplesmente ignor\u00e1-las.<\/p>\n\n\n\n

\"polegares<\/figure>\n\n\n\n

Os investigadores podem us\u00e1-los facilmente<\/h3>\n\n\n\n

Para o pesquisador, muito tempo pode ser economizado com o uso de pesquisas online. Ter acesso imediato a dados valiosos pode ser muito \u00fatil para um pesquisador, pois os dados podem ser transferidos prontamente para um software anal\u00edtico especializado ou para uma planilha de c\u00e1lculo. Isto pode ajudar na avalia\u00e7\u00e3o dos dados e tamb\u00e9m ajudar o pesquisador.<\/p>\n\n\n\n

Conveniente ao Estilo<\/h3>\n\n\n\n

Para a marca e website da sua empresa, as pesquisas online podem ser facilmente desenhadas para corresponder a elas. Os logotipos da empresa podem ser adicionados, assim como o layout e as cores escolhidas para a pesquisa tamb\u00e9m podem ser selecionados. V\u00eddeo, \u00e1udio e imagens tamb\u00e9m podem ser aplicados \u00e0s perguntas da pesquisa. Mas \u00e9 aconselh\u00e1vel ter cuidado, pois aplicar muito pode prolongar o tempo de espera entre as perguntas, tornando-as demasiado lentas para carregar. Muitas pessoas consideram que esperar pela pr\u00f3xima pergunta por muito tempo \u00e9 um grande impedimento e um obst\u00e1culo.<\/p>\n\n\n\n

Consideravelmente Sincero<\/h3>\n\n\n\n

Respostas mais longas e abrangentes t\u00eam sido observadas por pesquisadores de mercado a partir de pesquisas online. Isto porque os usu\u00e1rios online se sentem mais seguros em uma atmosfera t\u00e3o an\u00f4nima e, portanto, eles s\u00e3o mais propensos a responder de forma mais verdadeira.<\/p>\n\n\n\n

Mais Exclusivos<\/h3>\n\n\n\n

Os participantes de pesquisas on-line podem ser pr\u00e9-selecionados a fim de eliminar aqueles que n\u00e3o t\u00eam o perfil perfeito para realizar as suas pesquisas. Desta forma, \u00e9 poss\u00edvel erradicar os participantes cujos dados n\u00e3o ser\u00e3o ben\u00e9ficos.<\/p>\n\n\n\n

Mais Vers\u00e1til<\/h3>\n\n\n\n

As pesquisas on-line podem ser facilmente personalizadas para cada participante, \u00e0 medida que avan\u00e7am na pesquisa. Dependendo da resposta do participante a uma pergunta anterior, a ordem das perguntas pode ser alterada ou algumas perguntas podem ser completamente desconsideradas.<\/p>", "protected": false }, "excerpt": { "rendered": "

Se \u00e9 propriet\u00e1rio de uma empresa e est\u00e1 a come\u00e7ar, talvez seja prudente considerar seriamente a realiza\u00e7\u00e3o de inqu\u00e9ritos em linha. Estes s\u00e3o adequados para estudos de mercado porque n\u00e3o custam tanto como os inqu\u00e9ritos normais em papel, s\u00e3o mais r\u00e1pidos de realizar e permitem uma gama muito mais ampla de perguntas. Segue-se uma lista [...]<\/p>", "protected": false }, "author": 1, "featured_media": 119, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [], "class_list": [ "post-118", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-survey-tips" ], "yoast_head": "\nVantagens do uso de pesquisas on-line - SurveyRock Articles<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/pt\/vantagens-sobrevivencias-online\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vantagens do uso de pesquisas on-line - SurveyRock Articles\" \/>\n<meta property=\"og:description\" content=\"Se voc\u00ea \u00e9 propriet\u00e1rio de um neg\u00f3cio e est\u00e1 apenas come\u00e7ando, pode ser prudente considerar seriamente a realiza\u00e7\u00e3o de pesquisas online. 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