{ "id": 274, "date": "2015-02-19T14:25:54", "date_gmt": "2015-02-19T13:25:54", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=274" }, "modified": "2020-10-19T13:30:24", "modified_gmt": "2020-10-19T11:30:24", "slug": "inbound-marketing-works", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/pl\/inbound-marketing-works\/", "title": { "rendered": "Inbound Marketing dzia\u0142a - jakie s\u0105 opcje?" }, "content": { "rendered": "

Je\u015bli jeste\u015b jak wi\u0119kszo\u015b\u0107 ma\u0142ych firm, to s\u0105 szanse, \u017ce wi\u0119kszo\u015b\u0107 miejsc pracy w organizacji zajmujesz si\u0119 sam. Mo\u017cesz by\u0107 pracy sprzeda\u017cy, operacji i finans\u00f3w, wszystko w tym samym czasie i z ograniczonych zasob\u00f3w, w tym czasie. Wa\u017cne jest, aby\u015b po\u015bwi\u0119ci\u0142 sw\u00f3j bardzo ograniczony czas na najbardziej efektywne strategie. Jedn\u0105 z takich strategii jest marketing przychodz\u0105cy<\/a>. Wiele firm, kt\u00f3re obs\u0142uguj\u0105 swoje operacje online pracowa\u0142o z tej metody marketingowej i okaza\u0142o si\u0119, \u017ce jest to do\u015b\u0107 owocne. To nie musi by\u0107 rozleg\u0142e. Plus pomy\u015bl o tym, wi\u0119kszo\u015b\u0107 ludzi jest zbyt rozproszony przez ich smartfony, aby zobaczy\u0107 billboard w\u0142a\u015bnie przeszed\u0142. Oto jak mo\u017cna zrobi\u0107 swoje najlepsze, je\u015bli chodzi o marketing przychodz\u0105cy:<\/p>\n\n\n\n\n\n\n\n

Jako\u015b\u0107 tre\u015bci<\/h3>\n\n\n\n

Zacznij od tworzenia ofert tre\u015bci. S\u0105 one przeznaczone dla os\u00f3b odwiedzaj\u0105cych Twoj\u0105 stron\u0119 internetow\u0105. Tre\u015b\u0107 musi by\u0107 zsynchronizowana z Twoj\u0105 strategi\u0105 marketingow\u0105 i docelow\u0105 grup\u0105 klient\u00f3w. Masz do wyboru eBooki, webinaria, bia\u0142e ksi\u0119gi itp. Zaleca si\u0119, aby stworzy\u0107 co najmniej dwie oferty tre\u015bci, ale kt\u00f3rych koncentracja jest inna, aby zobaczy\u0107, kt\u00f3ry z nich zyskuje najwi\u0119ksze zainteresowanie, a nast\u0119pnie trzyma\u0107 si\u0119 tego, kt\u00f3ry robi.<\/p>\n\n\n\n

\"Inbound<\/figure><\/div>\n\n\n\n

To mo\u017ce by\u0107 czasoch\u0142onne i mo\u017ce nie dosta\u0107 \u017cadnych natychmiastowych zwrot\u00f3w, ale b\u0119d\u0105 one bardzo wa\u017cne w konwersji odwiedzaj\u0105cych witryn\u0119 do przewod\u00f3w.<\/p>\n\n\n\n

Zoptymalizuj swoj\u0105 stron\u0119 internetow\u0105<\/h3>\n\n\n\n

Musisz zoptymalizowa\u0107 swoj\u0105 stron\u0119, aby osi\u0105gn\u0105\u0107 trzy rzeczy: SEO<\/a>, konwersja odwiedzaj\u0105cych na leady i u\u017cyteczno\u015b\u0107. Niezwykle wa\u017cne jest, aby Twoje tre\u015bci by\u0142y przyjazne dla wyszukiwarek. Oznacza to, \u017ce u\u017cytkownicy szukaj\u0105cy s\u0142\u00f3w i termin\u00f3w u\u017cytych w tre\u015bci Twojej strony s\u0105 najlepszymi kandydatami do przekszta\u0142cenia w potencjalnych klient\u00f3w. Gdy odwiedzaj\u0105cy wyl\u0105duje na Twojej stronie internetowej, bardzo wa\u017cne jest, aby Twoja strona anga\u017cowa\u0142a t\u0119 perspektyw\u0119 do pozostania tam i ch\u0119ci dowiedzenia si\u0119 wi\u0119cej. Je\u015bli chodzi o u\u017cyteczno\u015b\u0107, mo\u017cesz wybiera\u0107 spo\u015br\u00f3d UX i UI<\/a> projekty, kt\u00f3re s\u0105 ogromn\u0105 zalet\u0105.<\/p>\n\n\n\n

Potrzebujesz idealnej mieszanki niesamowitych stron docelowych, wezwa\u0144 do dzia\u0142ania i ukierunkowanych ofert tre\u015bci.<\/p>\n\n\n\n

Co miesi\u0105c potrzebujesz bloga i newslettera. Google ostatnio zmieni\u0142o swoje praktyki optymalizacyjne, dlatego wa\u017cne jest, aby\u015b skutecznie nad nimi pracowa\u0142.<\/p>\n\n\n\n

Blogi<\/h3>\n\n\n\n

Je\u015bli jeste\u015b pocz\u0105tkuj\u0105cy, mo\u017cna zacz\u0105\u0107 od trzech dni w tygodniu zestaw\u00f3w blog\u00f3w. Pami\u0119taj, aby tematy, kt\u00f3re Twoi potencjalni klienci chcieliby. Po tym upewnij si\u0119, \u017ce ka\u017cdy wpis na blogu jest w pe\u0142ni zoptymalizowany pod k\u0105tem SEO, a nast\u0119pnie wykorzystaj swoj\u0105 sie\u0107 spo\u0142eczn\u0105 i listy e-mail i przyci\u0105gnij rynek docelowy do ich przeczytania.<\/p>\n\n\n\n

Biuletyn informacyjny<\/h3>\n\n\n\n

Je\u015bli chodzi o newsletter, upewnij si\u0119, \u017ce jest on wysy\u0142any do wybranych subskrybent\u00f3w. Pami\u0119taj, \u017ce nie powinien on by\u0107 nigdy newsletterem sprzeda\u017cowym, ale edukacyjnym, kt\u00f3ry zawiera wysokiej jako\u015bci tre\u015bci, linki do blog\u00f3w i aktualno\u015bci.<\/p>\n\n\n\n

Kiedy realizujesz swoj\u0105 strategi\u0119 marketingu przychodz\u0105cego upewnij si\u0119, \u017ce ustawiasz przegl\u0105dy i mo\u017cliwo\u015b\u0107 komentowania, aby\u015b by\u0142 w stanie si\u0119 poprawi\u0107. Zacznij od kwartalnych przegl\u0105d\u00f3w, a nast\u0119pnie przejd\u017a do miesi\u0119cznych przegl\u0105d\u00f3w swojej pracy.<\/p>", "protected": false }, "excerpt": { "rendered": "

Je\u015bli jeste\u015b jak wi\u0119kszo\u015b\u0107 ma\u0142ych firm, istnieje prawdopodobie\u0144stwo, \u017ce wi\u0119kszo\u015b\u0107 zada\u0144 w Twojej organizacji wykonujesz sam. Mo\u017cesz pracowa\u0107 w sprzeda\u017cy, operacjach i finansach, wszystko w tym samym czasie i przy ograniczonych zasobach, w tym czasie. Wa\u017cne jest, aby po\u015bwi\u0119ci\u0107 sw\u00f3j bardzo ograniczony czas na najbardziej [...]<\/p>", "protected": false }, "author": 1, "featured_media": 276, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 51 ], "tags": [ 29, 14 ], "class_list": [ "post-274", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-marketing", "tag-inbound-marketing", "tag-marketing" ], "yoast_head": "\nInbound Marketing dzia\u0142a - SurveyRock Blog<\/title>\n<meta name=\"description\" content=\"Inbound marketing polega na tworzeniu tre\u015bci, kt\u00f3re przyci\u0105gaj\u0105 interesuj\u0105ce Ci\u0119 osoby do Twojej firmy, produkt\u00f3w i us\u0142ug.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/pl\/inbound-marketing-works\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inbound Marketing dzia\u0142a - SurveyRock Blog\" \/>\n<meta property=\"og:description\" content=\"Inbound marketing polega na tworzeniu tre\u015bci, kt\u00f3re przyci\u0105gaj\u0105 interesuj\u0105ce Ci\u0119 osoby do Twojej firmy, produkt\u00f3w i us\u0142ug.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.surveyrock.com\/blog\/pl\/inbound-marketing-works\/\" \/>\n<meta property=\"og:site_name\" content=\"Artyku\u0142y SurveyRock\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/surveyrock\" \/>\n<meta property=\"og:image\" content=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"849\" \/>\n\t<meta property=\"og:image:height\" content=\"566\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@surveyrock\" \/>\n<meta name=\"twitter:site\" content=\"@surveyrock\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n \"@context\": \"https:\\\/\\\/schema.org\",\n \"@graph\": [\n {\n \"@type\": \"Article\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#article\",\n \"isPartOf\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n },\n \"author\": {\n \"name\": \"Chris\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/person\\\/c81eb8dbd5ad857f08ec4765b5545f36\"\n },\n \"headline\": \"Inbound Marketing Works – What Are The Options?\",\n \"mainEntityOfPage\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n },\n \"wordCount\": 529,\n \"commentCount\": 0,\n \"publisher\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\"\n },\n \"image\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"thumbnailUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"keywords\": [\n \"inbound marketing\",\n \"marketing\"\n ],\n \"articleSection\": [\n \"Marketing\"\n ],\n \"inLanguage\": \"pl-PL\",\n \"potentialAction\": [\n {\n \"@type\": \"CommentAction\",\n \"name\": \"Komentarz\",\n \"target\": [\n \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#respond\"\n ]\n }\n ]\n },\n {\n \"@type\": \"WebPage\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\",\n \"url\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\",\n \"name\": \"Inbound Marketing dzia\\u0142a - SurveyRock Blog\",\n \"isPartOf\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#website\"\n },\n \"primaryImageOfPage\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"image\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"thumbnailUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"description\": \"Inbound marketing polega na tworzeniu tre\\u015bci, kt\\u00f3re przyci\\u0105gaj\\u0105 interesuj\\u0105ce Ci\\u0119 osoby do Twojej firmy, produkt\\u00f3w i us\\u0142ug.\",\n \"breadcrumb\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#breadcrumb\"\n },\n \"inLanguage\": \"pl-PL\",\n \"potentialAction\": [\n {\n \"@type\": \"ReadAction\",\n \"target\": [\n \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n ]\n }\n ]\n },\n {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"pl-PL\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\",\n \"url\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"contentUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"width\": 849,\n \"height\": 566,\n \"caption\": \"Inbound Marketing for online businesses\"\n },\n {\n \"@type\": \"BreadcrumbList\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#breadcrumb\",\n \"itemListElement\": [\n {\n \"@type\": \"ListItem\",\n \"position\": 1,\n \"name\": \"Artyku\\u0142\",\n \"item\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\"\n },\n {\n \"@type\": \"ListItem\",\n \"position\": 2,\n \"name\": \"Inbound Marketing dzia\\u0142a - jakie s\\u0105 opcje?\"\n }\n ]\n },\n {\n \"@type\": \"WebSite\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#website\",\n \"url\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\",\n \"name\": \"Artyku\\u0142y SurveyRock\",\n \"description\": \"Pomaga tworzy\\u0107 ankiety online, sonda\\u017ce i kwestionariusze. Szybko i \\u0142atwo.\",\n \"publisher\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\"\n },\n \"potentialAction\": [\n {\n \"@type\": \"SearchAction\",\n \"target\": {\n \"@type\": \"EntryPoint\",\n \"urlTemplate\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/?s={search_term_string}\"\n },\n \"query-input\": {\n \"@type\": \"PropertyValueSpecification\",\n \"valueRequired\": true,\n \"valueName\": \"search_term_string\"\n }\n }\n ],\n \"inLanguage\": \"pl-PL\"\n },\n {\n \"@type\": \"Organization\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\",\n \"name\": \"SurveyRock\",\n \"url\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\",\n \"logo\": {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"pl-PL\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\n \"url\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/Logo-Small.png\",\n \"contentUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/Logo-Small.png\",\n \"width\": 200,\n \"height\": 200,\n \"caption\": \"SurveyRock\"\n },\n \"image\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"\n },\n \"sameAs\": [\n \"https:\\\/\\\/www.facebook.com\\\/surveyrock\",\n \"https:\\\/\\\/x.com\\\/surveyrock\",\n \"https:\\\/\\\/www.linkedin.com\\\/company\\\/surveyrock\",\n \"https:\\\/\\\/www.pinterest.com\\\/surveyrock\\\/\",\n \"https:\\\/\\\/www.youtube.com\\\/surveyrock\"\n ]\n },\n {\n \"@type\": \"Person\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/person\\\/c81eb8dbd5ad857f08ec4765b5545f36\",\n \"name\": \"Chris\",\n \"image\": {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"pl-PL\",\n \"@id\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"url\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"contentUrl\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"caption\": \"Chris\"\n },\n \"url\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/pl\\\/author\\\/chris\\\/\"\n }\n ]\n}<\/script>\n<!-- \/ Yoast SEO plugin. -->", "yoast_head_json": { "title": "Inbound Marketing dzia\u0142a - SurveyRock Blog", "description": "Inbound marketing polega na tworzeniu tre\u015bci, kt\u00f3re przyci\u0105gaj\u0105 interesuj\u0105ce Ci\u0119 osoby do Twojej firmy, produkt\u00f3w i us\u0142ug.", "robots": { "index": "index", "follow": "follow", "max-snippet": "max-snippet:-1", "max-image-preview": "max-image-preview:large", "max-video-preview": "max-video-preview:-1" }, "canonical": "http:\/\/www.surveyrock.com\/blog\/pl\/inbound-marketing-works\/", "og_locale": "pl_PL", "og_type": "article", "og_title": "Inbound Marketing Works - SurveyRock Blog", "og_description": "Inbound marketing is about creating content that attracts the people you're interested in to your company, products and services.", "og_url": "http:\/\/www.surveyrock.com\/blog\/pl\/inbound-marketing-works\/", "og_site_name": "SurveyRock Articles", "article_publisher": "https:\/\/www.facebook.com\/surveyrock", "og_image": [ { "width": 849, "height": 566, "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "type": "image\/jpeg" } ], "author": "Chris", "twitter_card": "summary_large_image", "twitter_creator": "@surveyrock", "twitter_site": "@surveyrock", "schema": { "@context": "https:\/\/schema.org", "@graph": [ { "@type": "Article", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#article", "isPartOf": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" }, "author": { "name": "Chris", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/person\/c81eb8dbd5ad857f08ec4765b5545f36" }, "headline": "Inbound Marketing Works – What Are The Options?", "mainEntityOfPage": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" }, "wordCount": 529, "commentCount": 0, "publisher": { "@id": "https:\/\/www.surveyrock.com\/blog\/#organization" }, "image": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "thumbnailUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "keywords": [ "inbound marketing", "marketing" ], "articleSection": [ "Marketing" ], "inLanguage": "pl-PL", "potentialAction": [ { "@type": "CommentAction", "name": "Comment", "target": [ "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#respond" ] } ] }, { "@type": "WebPage", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/", "url": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/", "name": "Inbound Marketing dzia\u0142a - SurveyRock Blog", "isPartOf": { "@id": "https:\/\/www.surveyrock.com\/blog\/#website" }, "primaryImageOfPage": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "image": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "thumbnailUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "description": "Inbound marketing polega na tworzeniu tre\u015bci, kt\u00f3re przyci\u0105gaj\u0105 interesuj\u0105ce Ci\u0119 osoby do Twojej firmy, produkt\u00f3w i us\u0142ug.", "breadcrumb": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#breadcrumb" }, "inLanguage": "pl-PL", "potentialAction": [ { "@type": "ReadAction", "target": [ "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" ] } ] }, { "@type": "ImageObject", "inLanguage": "pl-PL", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage", "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "contentUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "width": 849, "height": 566, "caption": "Inbound Marketing for online businesses" }, { "@type": "BreadcrumbList", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Article", "item": "https:\/\/www.surveyrock.com\/blog\/" }, { "@type": "ListItem", "position": 2, "name": "Inbound Marketing Works – What Are The Options?" } ] }, { "@type": "WebSite", "@id": "https:\/\/www.surveyrock.com\/blog\/#website", "url": "https:\/\/www.surveyrock.com\/blog\/", "name": "Artyku\u0142y SurveyRock", "description": "Pomaga tworzy\u0107 ankiety online, sonda\u017ce i kwestionariusze. Szybko i \u0142atwo.", "publisher": { "@id": "https:\/\/www.surveyrock.com\/blog\/#organization" }, "potentialAction": [ { "@type": "SearchAction", "target": { "@type": "EntryPoint", "urlTemplate": "https:\/\/www.surveyrock.com\/blog\/?s={search_term_string}" }, "query-input": { "@type": "PropertyValueSpecification", "valueRequired": true, "valueName": "search_term_string" } } ], "inLanguage": "pl-PL" }, { "@type": "Organization", "@id": "https:\/\/www.surveyrock.com\/blog\/#organization", "name": "SurveyRock", "url": "https:\/\/www.surveyrock.com\/blog\/", "logo": { "@type": "ImageObject", "inLanguage": "pl-PL", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/logo\/image\/", "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/Logo-Small.png", "contentUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/Logo-Small.png", "width": 200, "height": 200, "caption": "SurveyRock" }, "image": { "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/logo\/image\/" }, "sameAs": [ "https:\/\/www.facebook.com\/surveyrock", "https:\/\/x.com\/surveyrock", "https:\/\/www.linkedin.com\/company\/surveyrock", "https:\/\/www.pinterest.com\/surveyrock\/", "https:\/\/www.youtube.com\/surveyrock" ] }, { "@type": "Person", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/person\/c81eb8dbd5ad857f08ec4765b5545f36", "name": "Chris", "image": { "@type": "ImageObject", "inLanguage": "pl-PL", "@id": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "url": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "contentUrl": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "caption": "Chris" }, "url": "http:\/\/www.surveyrock.com\/blog\/pl\/author\/chris\/" } ] } }, "_links": { "self": [ { "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/posts\/274", "targetHints": { "allow": [ "GET" ] } } ], "collection": [ { "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/posts" } ], "about": [ { "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/types\/post" } ], "author": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/users\/1" } ], "replies": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/comments?post=274" } ], "version-history": [ { "count": 5, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/posts\/274\/revisions" } ], "predecessor-version": [ { "id": 845, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/posts\/274\/revisions\/845" } ], "wp:featuredmedia": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/media\/276" } ], "wp:attachment": [ { "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/media?parent=274" } ], "wp:term": [ { "taxonomy": "category", "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/categories?post=274" }, { "taxonomy": "post_tag", "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/pl\/wp-json\/wp\/v2\/tags?post=274" } ], "curies": [ { "name": "wp", "href": "https:\/\/api.w.org\/{rel}", "templated": true } ] } }