{ "id": 121, "date": "2014-11-28T10:56:36", "date_gmt": "2014-11-28T09:56:36", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=121" }, "modified": "2020-10-19T20:48:51", "modified_gmt": "2020-10-19T18:48:51", "slug": "advice-making-online-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/lv\/padomu-sniegsanas-tiessaistes-aptaujas\/", "title": { "rendered": "Padomi, k\u0101 veikt tie\u0161saistes aptaujas" }, "content": { "rendered": "

Jebkur\u0101 aptauj\u0101 nereti tiek uzdoti jaut\u0101jumi par j\u016bsu pasta indeksu un to, k\u0101 j\u016bs uzzin\u0101j\u0101t par konkr\u0113tu uz\u0146\u0113mumu. Daudzi no mums ir dzird\u0113ju\u0161i \u0161os jaut\u0101jumus, kad ir run\u0101ju\u0161i pa t\u0101lruni ar kabe\u013ctelev\u012bzijas vai interneta uz\u0146\u0113mumiem. \u0160\u0101di jaut\u0101jumi tiek uzdoti, jo uz\u0146\u0113mumam ir \u013coti svar\u012bgi zin\u0101t, k\u0101da ir klienta attieksme pret produktu vai pakalpojumu, ko tas aizst\u0101v.<\/p>\n\n\n\n\n\n\n\n

T\u0101pat ir daudz vair\u0101k datu par klientiem, tostarp par vi\u0146u j\u016bt\u0101m un v\u0113lm\u0113m attiec\u012bb\u0101 uz produktiem, k\u0101 ar\u012b par klientu demogr\u0101fiskajiem r\u0101d\u012bt\u0101jiem. Tas ir \u0101rk\u0101rt\u012bgi noder\u012bgi uz\u0146\u0113m\u0113jiem un mazo uz\u0146\u0113mumu \u012bpa\u0161niekiem, ja vi\u0146iem ir zin\u0101\u0161anas, lai pareizi apkopotu ieskatus un interpret\u0113tu rezult\u0101tus. Tie\u0161saistes aptauju priek\u0161roc\u012bba ir t\u0101, ka t\u0101s ir \u0101tras un efekt\u012bvas datu v\u0101k\u0161an\u0101 un \u013coti rentablas. Zem\u0101k ir sniegti da\u017ei so\u013ci, kas pal\u012bdz\u0113s jums s\u0101kt darbu ar aptauj\u0101m.<\/p>\n\n\n\n

Nosakiet savus m\u0113r\u0137us<\/strong><\/h3>\n\n\n\n

Veicot tie\u0161saistes aptauju, ir svar\u012bgi s\u0101kotn\u0113ji noteikt, k\u0101di ir j\u016bsu uz\u0146\u0113m\u0113jdarb\u012bbas m\u0113r\u0137i. Iesp\u0113jams, j\u016bs apsverat jaunas produktu l\u012bnijas izveidi vai v\u0113laties apkopot inform\u0101ciju, kas stiprin\u0101tu pied\u0101v\u0101jumus iesp\u0113jamiem investoriem vai tirgot\u0101jiem. Iesp\u0113jams, j\u016bs pat v\u0113laties nov\u0113rt\u0113t savu rekl\u0101mas strat\u0113\u0123iju efektivit\u0101ti. Jums j\u0101sp\u0113j ierobe\u017eot aptaujas ilgums, jo jums b\u016bs j\u0101iztur v\u0113lme jaut\u0101t par visu, kas ien\u0101k pr\u0101t\u0101. Galu gal\u0101 tas noz\u012bm\u0113, ka jums j\u0101b\u016bt skaidri defin\u0113tu m\u0113r\u0137u kopums.<\/strong> kas pal\u012bdz\u0113s jums noteikt, k\u0101di jaut\u0101jumi b\u016btu j\u0101piem\u0113ro aptauj\u0101.<\/p>\n\n\n\n

\"noteikt<\/figure>\n\n\n\n

Darb\u012bba revers\u0101 re\u017e\u012bm\u0101<\/strong><\/h3>\n\n\n\n

Tikl\u012bdz esat noteicis savus m\u0113r\u0137us, jums vajadz\u0113tu. p\u0101rdom\u0101t datus<\/strong> ko v\u0113laties ieg\u016bt no aptaujas rezult\u0101tiem, un p\u0113c tam tur izmantojiet apgriezto dom\u0101\u0161anu, lai izstr\u0101d\u0101tu jaut\u0101jumus, kas attiecas uz \u0161iem jaut\u0101jumiem. Piem\u0113ram, ja v\u0113laties uzzin\u0101t, k\u0101 klientiem vai klientiem pat\u012bk j\u016bsu uz\u0146\u0113muma apkalpo\u0161ana, uzdodiet vi\u0146iem visus iesp\u0113jamos jaut\u0101jumus, kas attiecas uz to, k\u0101 vi\u0146i tika apkalpoti. J\u0101uzdod jaut\u0101jumi par t\u0101diem jaut\u0101jumiem k\u0101 darbinieku draudz\u012bgums, atmosf\u0113ra utt. Tikai p\u0101rliecinieties, ka j\u016bs neuzdodat dubultie jaut\u0101jumi<\/a>. Tas noz\u012bm\u0113, ka vien\u0101 jaut\u0101jum\u0101 nevajadz\u0113tu uzdot divus jaut\u0101jumus, kas var sajaukt vai piespiest dal\u012bbnieku atbild\u0113t t\u0101, k\u0101 j\u016bs negaid\u0101t. Piem\u0113ram, neuzdodiet \u0161\u0101dus jaut\u0101jumus: \"cik laipni un pieredz\u0113ju\u0161i bija klientu apkalpo\u0161anas operatori?\". Var gad\u012bties, ka operatori bija viesm\u012bl\u012bgi, bet vi\u0146i nebija \u013coti pieredz\u0113ju\u0161i, vai ar\u012b otr\u0101di. Tas var ietekm\u0113t to, k\u0101 dal\u012bbnieks atbild\u0113s uz jaut\u0101jumu. Vislab\u0101kos rezult\u0101tus ieg\u016bsiet, ja jaut\u0101jumus padar\u012bsiet m\u0113r\u0137tiec\u012bg\u0101kus un atbilsto\u0161\u0101kus saviem m\u0113r\u0137iem.<\/p>\n\n\n\n

Apzinieties visus aizspriedumus<\/strong><\/h3>\n\n\n\n

Iesp\u0113jams, j\u016bs zin\u0101t, k\u0101das atbildes iesp\u0113jams, tiks sa\u0146emtas j\u016bsu aptauj\u0101s. Tom\u0113r bie\u017ei sastopama k\u013c\u016bda ir veidot jaut\u0101jumus, kas noved pie v\u0113lamaj\u0101m atbild\u0113m. Piem\u0113ram: \"Vai piekr\u012btat, ka klientu apkalpo\u0161anas operatori bija laipni uz\u0146emo\u0161i?\". Ja j\u016bs \u0161\u0101d\u0101 veid\u0101 vad\u0101t dal\u012bbniekus, vi\u0146i m\u0113dz b\u016bt draudz\u012bg\u0101ki vai tendenciozi, pat ja tas nav taisn\u012bba. Apsveriet iesp\u0113ju izlases veid\u0101 main\u012bt jaut\u0101jumu sec\u012bbu un p\u0101rliecinieties, ka tie ir \u012bsti jaut\u0101jumi, nevis apgalvojumi.<\/p>\n\n\n\n

Vispirms eksperiment\u0113jiet<\/strong><\/h3>\n\n\n\n

Vispirms ir ieteicams, lai j\u016bsu apsekojumu redi\u0123\u0113 pieredz\u0113jusi persona. Tai j\u0101b\u016bt skaidrai un tie\u0161ai ar prec\u012bziem jaut\u0101jumiem. Noteikti nor\u0101diet laiku, kad k\u0101ds veic aptauju. Ja tas aiz\u0146ems p\u0101r\u0101k ilgu laiku vai b\u016bs p\u0101r\u0101k daudz jaut\u0101jumu, daudzi dal\u012bbnieki aptauju nepabeigs. Atkl\u0101ti jaut\u0101jumi pras\u012bs vair\u0101k laika, lai uz tiem atbild\u0113tu. Tom\u0113r tie dos lab\u0101kus rezult\u0101tus. T\u0101p\u0113c nebaidieties un s\u0101ciet izmantot bezmaksas tie\u0161saistes aptaujas r\u012bks<\/strong><\/a>!<\/p>\n\n\n\n

Apkopot rezult\u0101tus un nov\u0113rt\u0113t inform\u0101ciju<\/strong><\/h3>\n\n\n\n

Ir \u013coti svar\u012bgi sekot l\u012bdzi saviem klientiem. Lai to izdar\u012btu, jums var n\u0101kties nos\u016bt\u012bt e-pastus, lai ieg\u016btu atsauksmes, k\u0101 ar\u012b public\u0113t rekl\u0101mas sav\u0101 t\u012bmek\u013ca vietn\u0113 un pat da\u017e\u0101s tre\u0161\u0101s pu\u0161u vietn\u0113s, lai piesaist\u012btu vair\u0101k cilv\u0113ku dal\u012bbai aptauj\u0101. Tikai p\u0101rliecinieties, ka j\u016bsu aptauja ir atv\u0113rta un pieejama ned\u0113\u013cu, lai ikvienam dotu taisn\u012bgu iesp\u0113ju taj\u0101 piedal\u012bties. Tikl\u012bdz sa\u0146emsiet rezult\u0101tus, analiz\u0113jiet tos un izdariet secin\u0101jumus. Kad tas ir izdar\u012bts, atgriezieties pie pirmaj\u0101 posm\u0101 izvirz\u012btajiem pamatm\u0113r\u0137iem un p\u0101rbaudiet, vai ar aptaujas pal\u012bdz\u012bbu esat tos sasniedzis.<\/p>", "protected": false }, "excerpt": { "rendered": "

Jebkur\u0101 aptauj\u0101 nereti tiek uzdoti jaut\u0101jumi par j\u016bsu pasta indeksu un to, k\u0101 j\u016bs uzzin\u0101j\u0101t par konkr\u0113tu uz\u0146\u0113mumu. Daudzi no mums ir dzird\u0113ju\u0161i \u0161os jaut\u0101jumus, kad ir run\u0101ju\u0161i pa t\u0101lruni ar kabe\u013ctelev\u012bzijas vai interneta uz\u0146\u0113mumiem. \u0160\u0101di jaut\u0101jumi tiek uzdoti, jo uz\u0146\u0113mumam ir svar\u012bgi zin\u0101t, k\u0101da ir klienta attieksme pret produktu vai [...].<\/p>", "protected": false }, "author": 1, "featured_media": 122, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [ 20 ], "class_list": [ "post-121", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-survey-tips", "tag-making-surveys" ], "yoast_head": "\nPadomi tie\u0161saistes aptauju veik\u0161anai - SurveyRock Articles<\/title>\n<meta name=\"description\" content=\"Ieteikumi tie\u0161saistes aptauju sagatavo\u0161anai.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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