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    "date": "2015-03-31T12:50:25",
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    "slug": "customer-satisfaction-survey-incentives",
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        "rendered": "Klient\u0173 pasitenkinimo apklausos paskatos"
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        "rendered": "<p>Atrodo, kad \u0161iais laikais (bent jau JAV) gana \u012fprasta \u012ftraukti <a href=\"http:\/\/www.surveyrock.com\/home\/customer-satisfaction-surveys.html\" target=\"_blank\" rel=\"noopener noreferrer\">klient\u0173 pasitenkinimo apklausa<\/a> kvietimas, i\u0161spausdintas ant kasos kvit\u0173, kuriame si\u016bloma nuolaida b\u016bsimam pirkimui kaip tyrimo paskata.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Kai kurie mano, kad nuolaidos kodas gali b\u016bti \u0161ali\u0161kas, ta\u010diau, priklausomai nuo apklausos tipo ir apklausos auditorijos, paprastai paskata labai veiksmingai padidina atsakym\u0173 skai\u010di\u0173. \u017dmon\u0117ms patinka id\u0117ja gauti k\u0105 nors u\u017e savo laik\u0105, o tyrimais nustatyta, kad paskatos gali padidinti atsakym\u0173 rodiklius vidutini\u0161kai 50%.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"http:\/\/www.surveyrock.com\/home\/features.html\"><img decoding=\"async\" src=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/03\/customer_satisfaction.jpg\" alt=\"klient\u0173 pasitenkinimas\"\/><\/a><\/figure><\/div>\n\n\n\n<p>Nuolaid\u0173 kod\u0173 naudojimas kaip paskatos didinti<a href=\"https:\/\/www.surveyrock.com\/template\/sample-net-promoter-score-nps-survey-template-13509\" target=\"_blank\" rel=\"noreferrer noopener\"> klient\u0173 pasitenkinimas<\/a> atsakym\u0173 \u012f apklausas da\u017enis gali b\u016bti naudingas ma\u017einant neatsakym\u0173 nuokryp\u012f, nes klient\u0173 apklausos be paskat\u0173 paprastai apima tik nepatenkintuosius. Naudojant nuolaidos kodo paskat\u0105 galima padidinti daugumos klient\u0173 dalyvavim\u0105 apklausose (tarp labai patenkint\u0173 ir labai nepatenkint\u0173 klient\u0173) ir taip gauti geresnius bendrus rezultatus. Si\u016blant nuolaid\u0173 kodus kaip paskatas galima ne tik gauti informacij\u0105 apie klient\u0173 apsipirkimo patirt\u012f, bet ir skatinti pakartotin\u012f versl\u0105 bei stiprinti savo prek\u0117s \u017eenkl\u0105.<\/p>\n\n\n\n<p>I\u0161 apklausos respondent\u0173 surinktus duomenis galima naudoti kaip papildom\u0105 rinkodaros tyrim\u0173 priemon\u0119, suteikian\u010di\u0105 jums papildom\u0173 \u012f\u017evalg\u0173 apie klientus. Si\u016blydami nuolaid\u0173 kod\u0173 paskat\u0105 gausite informacijos apie tai, kas sudar\u0117 pradin\u012f kliento pirkin\u012f, taip pat apie tai, ar ir kaip jis pasinaudojo nuolaid\u0173 kod\u0173 paskata, tod\u0117l gausite papildom\u0173 duomen\u0173, kuriuos galima panaudoti, ne kitaip nei daugelyje klient\u0173 lojalumo program\u0173.<\/p>",
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        "rendered": "<p>Atrodo, kad pastaruoju metu (bent jau JAV) gana \u012fprasta praktika yra ant kasos kvit\u0173 atspausdinti klient\u0173 pasitenkinimo apklausos kvietim\u0105, kuriame kaip apklausos paskata si\u016bloma nuolaida b\u016bsimam pirkimui.<\/p>",
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