{ "id": 50, "date": "2014-10-24T13:30:01", "date_gmt": "2014-10-24T11:30:01", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=50" }, "modified": "2020-10-19T20:38:52", "modified_gmt": "2020-10-19T18:38:52", "slug": "advantages-customized-online-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/hu\/elonyok-szabott-online-felmeresek\/", "title": { "rendered": "A szem\u00e9lyre szabott online felm\u00e9r\u00e9sek el\u0151nyei" }, "content": { "rendered": "

A felm\u00e9r\u00e9s az egyik legjobb eszk\u00f6z arra, hogy jobban megismerje \u00fcgyfeleit \u00e9s v\u00e1s\u00e1rl\u00f3it. Amikor arr\u00f3l d\u00f6nt, hogy milyen term\u00e9ket dobjon piacra, hogyan fejlessze megl\u00e9v\u0151 term\u00e9kcsal\u00e1dj\u00e1t, vagy hogy \u00fcgyfelei\/\u00fcgyfelei\/munkat\u00e1rsai el\u00e9gedettek-e szervezet\u00e9vel, a felm\u00e9r\u00e9seknek fontos szerepet kell j\u00e1tszaniuk mindezek \u00e9s m\u00e9g sok m\u00e1s k\u00e9rd\u00e9s megv\u00e1laszol\u00e1s\u00e1ban.<\/p>\n\n\n\n\n\n\n\n

<\/p>\n\n\n\n

A felm\u00e9r\u00e9sek elv\u00e9gz\u00e9se p\u00e9nz\u00fcgyileg megterhel\u0151 feladat lehet. Megfelel\u0151 er\u0151forr\u00e1sok n\u00e9lk\u00fcl a felm\u00e9r\u00e9sek val\u00f3sz\u00edn\u0171leg t\u00f6bbe ker\u00fclnek, mint amennyit eredm\u00e9nyeznek. Az is val\u00f3sz\u00edn\u0171, hogy a felm\u00e9r\u00e9si \u0171rlapokat a c\u00e9lk\u00f6z\u00f6ns\u00e9g v\u00e1lasz n\u00e9lk\u00fcl k\u00fcldi vissza, vagy az\u00e9rt, mert nem tetszenek nekik, vagy az\u00e9rt, mert nem \u00e9rtik megfelel\u0151en a k\u00e9rd\u00e9seket. Az \"emberi hiba\" elem is jelen van. Ez tov\u00e1bb cs\u00f6kkenti a felm\u00e9r\u00e9si eredm\u00e9nyeinek megb\u00edzhat\u00f3s\u00e1g\u00e1t.<\/p>\n\n\n\n

Az online felm\u00e9r\u00e9sek szolg\u00e1ltat\u00f3i, mint p\u00e9ld\u00e1ul a SurveyRock, tiszt\u00e1ban vannak a felm\u00e9r\u00e9sek fontoss\u00e1g\u00e1val az \u00d6n szervezete sz\u00e1m\u00e1ra, valamint a felm\u00e9r\u00e9sek tervez\u00e9se \u00e9s lebonyol\u00edt\u00e1sa sor\u00e1n felmer\u00fcl\u0151 p\u00e9nz\u00fcgyi \u00e9s technikai korl\u00e1tokkal. Testreszabott \u00e9s olcs\u00f3 technik\u00e1ink a legjobb megold\u00e1st ny\u00fajtj\u00e1k minden felm\u00e9r\u00e9si ig\u00e9ny\u00e9re.<\/p>\n\n\n\n

V\u00e1gja le azokat a kiad\u00e1sokat<\/h3>\n\n\n\n

B\u00e1rmilyen felm\u00e9r\u00e9s megtervez\u00e9se alapos k\u00f6lts\u00e9g-haszon elemz\u00e9st ig\u00e9nyel. Ha \u00d6n egy kis vagy k\u00f6zepes m\u00e9ret\u0171 v\u00e1llalkoz\u00e1s, egy hagyom\u00e1nyos, pap\u00edr alap\u00fa felm\u00e9r\u00e9s elv\u00e9gz\u00e9se sokba ker\u00fclhet, \u00e9s az el\u0151ny\u00f6k m\u00e9g mindig sok k\u00edv\u00e1nnival\u00f3t hagyhatnak maguk ut\u00e1n. Gondoljon a nyomtat\u00e1s, a sz\u00e1ll\u00edt\u00e1s, a t\u00e1rol\u00e1s \u00e9s a visszajelz\u00e9sek elemz\u00e9s\u00e9nek \u00f6sszes k\u00f6lts\u00e9g\u00e9re. Hogyan fog finansz\u00edrozni egy ilyen hatalmas \u00e9s kock\u00e1zatos beruh\u00e1z\u00e1st?<\/p>\n\n\n\n

Az online felm\u00e9r\u00e9sek szolg\u00e1ltat\u00f3i megfizethet\u0151 csomagokat k\u00edn\u00e1lnak minden el\u0151fizet\u0151j\u00fcknek. L\u00e9trehozhat\u00a0korl\u00e1tlan<\/a> felm\u00e9r\u00e9seket minden h\u00f3napban a SurveyRockkal ingyen.<\/p>\n\n\n\n

V\u00e1lassza ki saj\u00e1t k\u00f6z\u00f6ns\u00e9g\u00e9t<\/h3>\n\n\n\n

Tegy\u00fck fel, hogy egy munkav\u00e1llal\u00f3i visszajelz\u0151 \u0171rlapot tervez. Megfontoln\u00e1, hogy ugyanazokat a k\u00e9rd\u00e9seket tegye fel az operat\u00edv \u00e9s a vezet\u0151 beoszt\u00e1s\u00fa alkalmazottaknak? Gondolja, hogy mindannyian azonos szint\u0171 tud\u00e1ssal, k\u00e9pz\u00e9ssel \u00e9s tapasztalattal rendelkeznek? Ha mindenki sz\u00e1m\u00e1ra egys\u00e9ges k\u00e9rd\u0151\u00edvet tervezne, az val\u00f3sz\u00edn\u0171leg nem hozna kedvez\u0151 eredm\u00e9nyeket.<\/p>\n\n\n\n

Az \u00d6n szervezeti hierarchi\u00e1j\u00e1ra szabott felm\u00e9r\u00e9sek kialak\u00edt\u00e1s\u00e1hoz felm\u00e9r\u00e9si logik\u00e1val felszerelt k\u00e9rd\u0151\u00edveket k\u00edn\u00e1lunk a c\u00e9lcsoport-specifikus k\u00e9rd\u00e9sek sz\u00e9les sk\u00e1l\u00e1j\u00e1val. A egyedi URL-link<\/a> amelyet csak az \u00d6n \u00e1ltal k\u00edv\u00e1nt k\u00f6z\u00f6ns\u00e9g l\u00e1that \u00e9s v\u00e1laszolhat.<\/p>\n\n\n\n

Tervezzen b\u00e1rmilyen felm\u00e9r\u00e9st<\/h3>\n\n\n\n

Az alkalmazottak el\u00e9gedetts\u00e9ge, az \u00fcgyfelek visszajelz\u00e9sei, a rendezv\u00e9nyszervez\u00e9s, s\u0151t, m\u00e9g a nonprofit tev\u00e9kenys\u00e9gek stb. is ig\u00e9nyelnek felm\u00e9r\u00e9seket a hat\u00e9kony eredm\u00e9nyek \u00e9rdek\u00e9ben. Ha p\u00e9ld\u00e1ul oktat\u00e1si tan\u00e1csad\u00f3i v\u00e1llalkoz\u00e1sba kezdett, tudnia kell, mit tudnak a di\u00e1kok \u00e9s sz\u00fcleik a k\u00f6z\u00e9piskolai oktat\u00e1sr\u00f3l \u00e9s a f\u0151iskolai felv\u00e9teli folyamatokr\u00f3l. Hasonl\u00f3k\u00e9ppen, ha az \u00d6n egy adom\u00e1nyokat keres\u0151 j\u00f3t\u00e9konys\u00e1gi int\u00e9zm\u00e9ny, fel kell m\u00e9rnie adom\u00e1nyoz\u00f3i v\u00e9lem\u00e9ny\u00e9t a j\u00f3t\u00e9konys\u00e1gr\u00f3l, valamint \u00e1ltal\u00e1ban az \u00d6n szervezet\u00e9r\u0151l.<\/p>\n\n\n\n

Az online piackutat\u00e1sok lehet\u0151v\u00e9 teszik, hogy saj\u00e1t k\u00e9rd\u0151\u00edvet tervezzen b\u00e1rmilyen c\u00e9lra. A SurveyRockn\u00e1l megtervezheti saj\u00e1t felm\u00e9r\u00e9si k\u00e9rd\u0151\u00edveit, \u00e9s a t\u00e9m\u00e1k \u00e9s sz\u00ednek sz\u00e9les sk\u00e1l\u00e1j\u00e1b\u00f3l v\u00e1laszthat a felm\u00e9r\u00e9si \u0171rlapokhoz. Szeretne k\u00e9peket vagy vide\u00f3kat beilleszteni? Nem probl\u00e9ma. Ez vonzza a k\u00f6z\u00f6ns\u00e9g\u00e9t, \u00e9s arra \u00f6szt\u00f6nzi \u0151ket, hogy kit\u00f6lts\u00e9k a felm\u00e9r\u00e9st.<\/p>", "protected": false }, "excerpt": { "rendered": "

A felm\u00e9r\u00e9s az egyik legjobb eszk\u00f6z arra, hogy jobban megismerje \u00fcgyfeleit \u00e9s v\u00e1s\u00e1rl\u00f3it. Amikor arr\u00f3l d\u00f6nt, hogy milyen term\u00e9ket dobjon piacra, hogyan fejlessze megl\u00e9v\u0151 term\u00e9kcsal\u00e1dj\u00e1t, vagy hogy \u00fcgyfelei\/\u00fcgyfelei\/munkat\u00e1rsai el\u00e9gedettek-e szervezet\u00e9vel, a felm\u00e9r\u00e9seknek fontos szerepet kell j\u00e1tszaniuk mindezek \u00e9s m\u00e9g sok m\u00e1s k\u00e9rd\u00e9s megv\u00e1laszol\u00e1s\u00e1ban.<\/p>", "protected": false }, "author": 1, "featured_media": 0, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 33 ], "tags": [ 50, 34, 3 ], "class_list": [ "post-50", "post", "type-post", "status-publish", "format-standard", "hentry", "category-survey-tips", "tag-customized-surveys", "tag-online-survey", "tag-survey" ], "yoast_head": "\nA szem\u00e9lyre szabott online felm\u00e9r\u00e9sek el\u0151nyei<\/title>\n<meta name=\"description\" content=\"Az online felm\u00e9r\u00e9sekkel k\u00f6nnyed\u00e9n testre 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