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    "modified": "2020-10-19T18:08:25",
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    "slug": "online-surveys-part-event-marketing-strategy",
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        "rendered": "Les enqu\u00eates en ligne dans le cadre de votre strat\u00e9gie de marketing \u00e9v\u00e9nementiel"
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        "rendered": "<p>Les sp\u00e9cialistes du marketing essaient toujours de tirer un peu plus de valeur de chaque \u00e9v\u00e9nement, mais il y a une strat\u00e9gie de marketing \u00e9v\u00e9nementiel qui est souvent n\u00e9glig\u00e9e : <a href=\"https:\/\/www.surveyrock.com\/home\/event-surveys.html\">enqu\u00eates en ligne<\/a>.<\/p>\n\n\n\n<!--more-->\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"852\" height=\"480\" src=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/11\/02074756\/Event-Surveys.jpg\" alt=\"Enqu\u00eates sur les \u00e9v\u00e9nements\" class=\"wp-image-610\"\/><\/figure><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Les enqu\u00eates pr\u00e9alables \u00e0 l'\u00e9v\u00e9nement peuvent vous aider \u00e0 recueillir des suggestions pour les \u00e9v\u00e9nements, telles que les pr\u00e9f\u00e9rences en mati\u00e8re d'orateurs ou les questions et probl\u00e8mes qui doivent \u00eatre abord\u00e9s.<\/li><li>Des sondages rapides sur des questions relatives au th\u00e8me de l'\u00e9v\u00e9nement ou au secteur d'activit\u00e9 pendant le d\u00e9roulement de l'\u00e9v\u00e9nement permettront de maintenir l'implication et l'int\u00e9r\u00eat des participants pendant l'\u00e9v\u00e9nement et vous pourrez partager les r\u00e9sultats avant la fin de l'\u00e9v\u00e9nement.<\/li><li>Les enqu\u00eates post-\u00e9v\u00e9nement sont utiles pour savoir ce que vos participants ont pens\u00e9 de l'\u00e9v\u00e9nement, notamment leurs impressions sur le lieu, la qualit\u00e9 des intervenants, si l'\u00e9v\u00e9nement a r\u00e9pondu aux attentes et si les personnes interrog\u00e9es y participeraient \u00e0 nouveau.<\/li><\/ul>\n\n\n\n<p>En communiquant avec votre public et en recueillant des commentaires avant, pendant et apr\u00e8s votre \u00e9v\u00e9nement, vous pouvez obtenir des informations pr\u00e9cieuses qui contribueront \u00e0 la r\u00e9ussite de vos \u00e9v\u00e9nements actuels et futurs.<\/p>\n\n\n\n<p>Les enqu\u00eates en ligne de SurveyRock peuvent vous aider :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Enqu\u00eates sur les \u00e9v\u00e9nements d'entreprise<\/li><li>Enqu\u00eates sur les inscriptions aux \u00e9v\u00e9nements<\/li><li>Enqu\u00eates avant l'\u00e9v\u00e9nement<\/li><li>Enqu\u00eates apr\u00e8s l'\u00e9v\u00e9nement<\/li><li>Enqu\u00eates d'\u00e9valuation des \u00e9v\u00e9nements<\/li><li>Enqu\u00eates de feedback sur les pr\u00e9sentations<\/li><li>Enqu\u00eates d'\u00e9valuation des r\u00e9unions<\/li><li>Enqu\u00eates sur la planification des r\u00e9unions<\/li><li>Enqu\u00eates d'\u00e9valuation des s\u00e9minaires<\/li><li>Et plus encore...<\/li><\/ul>",
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        "rendered": "<p>Les sp\u00e9cialistes du marketing essaient toujours de tirer un peu plus de valeur de chaque \u00e9v\u00e9nement. Pourtant, il existe une strat\u00e9gie de marketing \u00e9v\u00e9nementiel qui est souvent n\u00e9glig\u00e9e : les enqu\u00eates en ligne.<\/p>",
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