{ "id": 274, "date": "2015-02-19T14:25:54", "date_gmt": "2015-02-19T13:25:54", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=274" }, "modified": "2020-10-19T13:30:24", "modified_gmt": "2020-10-19T11:30:24", "slug": "inbound-marketing-works", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/es\/inbound-marketing-works\/", "title": { "rendered": "El Inbound Marketing funciona - \u00bfCu\u00e1les son las opciones?" }, "content": { "rendered": "

Si es usted como la mayor\u00eda de las peque\u00f1as empresas, lo m\u00e1s probable es que la mayor\u00eda de los trabajos de su organizaci\u00f3n los realice usted mismo. Puede que trabaje en ventas, operaciones y finanzas, todo al mismo tiempo y con recursos limitados, incluido el tiempo. Es importante que dedique su limitad\u00edsimo tiempo a las estrategias m\u00e1s eficaces. Una de estas estrategias es marketing de entrada<\/a>. Muchas empresas que gestionan sus operaciones en l\u00ednea han trabajado con este m\u00e9todo de marketing y lo han encontrado bastante fruct\u00edfero. No tiene por qu\u00e9 ser extenso. Adem\u00e1s, pi\u00e9nsalo, la mayor\u00eda de la gente est\u00e1 demasiado distra\u00edda con sus tel\u00e9fonos inteligentes como para ver la valla publicitaria por la que acaban de pasar. A continuaci\u00f3n, le explicamos c\u00f3mo puede dar lo mejor de s\u00ed mismo en lo que respecta al inbound marketing:<\/p>\n\n\n\n\n\n\n\n

Contenido de calidad<\/h3>\n\n\n\n

Comience por crear ofertas de contenido. Estas son para los visitantes de su sitio web. El contenido debe estar en sinton\u00eda con su estrategia de marketing y la clientela objetivo. Tienes la opci\u00f3n de elegir entre eBooks, webinars, white papers, etc. Se recomienda crear al menos dos ofertas de contenido, pero cuyo enfoque sea diferente, para ver cu\u00e1l de ellas despierta m\u00e1s inter\u00e9s, y luego quedarse con la que lo haga.<\/p>\n\n\n\n

\"Inbound<\/figure><\/div>\n\n\n\n

Puede llevar mucho tiempo y es posible que no obtenga beneficios inmediatos, pero estos ser\u00e1n muy importantes para convertir a los visitantes del sitio web en clientes potenciales.<\/p>\n\n\n\n

Optimice su sitio web<\/h3>\n\n\n\n

Necesita optimizar su sitio web para lograr tres cosas: SEO<\/a>, convertir a los visitantes en clientes potenciales y la usabilidad. Es extremadamente importante que haga que su contenido sea amigable para los motores de b\u00fasqueda. Esto significa que los usuarios que buscan las palabras y los t\u00e9rminos utilizados en su contenido web son los mejores prospectos para convertirse en clientes potenciales. Una vez que un visitante llega a su sitio web, es muy importante que su sitio web atraiga a ese cliente potencial para que se quede all\u00ed y quiera aprender m\u00e1s. En cuanto a la usabilidad, puede elegir entre UX y UI<\/a> dise\u00f1os que suponen una gran ventaja.<\/p>\n\n\n\n

Necesitas una mezcla perfecta de p\u00e1ginas de aterrizaje impresionantes, llamadas a la acci\u00f3n y ofertas de contenido espec\u00edficas.<\/p>\n\n\n\n

Cada mes necesitas un blog y un bolet\u00edn de noticias. Google ha cambiado recientemente sus pr\u00e1cticas de optimizaci\u00f3n, por lo que es importante que trabajes en ellos de forma efectiva.<\/p>\n\n\n\n

Blogs<\/h3>\n\n\n\n

Si eres principiante, puedes empezar con un conjunto de blogs de tres d\u00edas a la semana. Recuerda hacer temas que le gusten a sus clientes potenciales. Despu\u00e9s, aseg\u00farese de que cada entrada del blog est\u00e9 totalmente optimizada para el SEO y, a continuaci\u00f3n, aproveche sus listas de redes sociales y de correo electr\u00f3nico y atraiga al mercado objetivo para que los lea.<\/p>\n\n\n\n

Bolet\u00edn de noticias<\/h3>\n\n\n\n

En lo que respecta al bolet\u00edn de noticias, aseg\u00farese de que se env\u00eda a suscriptores espec\u00edficos. Adem\u00e1s, aseg\u00farese de explicar el valor que obtendr\u00e1n los suscriptores si se inscriben con usted y recuerde que nunca debe parecer un bolet\u00edn de ventas, sino uno educativo que ofrezca contenido de calidad, enlaces a blogs y actualizaciones de noticias.<\/p>\n\n\n\n

Cuando ejecute su estrategia de inbound marketing, aseg\u00farese de establecer revisiones y la posibilidad de hacer comentarios para poder mejorar. Empieza con revisiones trimestrales y luego pasa a revisiones mensuales de tu trabajo.<\/p>", "protected": false }, "excerpt": { "rendered": "

Si usted es como la mayor\u00eda de las peque\u00f1as empresas, lo m\u00e1s probable es que se ocupe usted mismo de la mayor\u00eda de las tareas de su organizaci\u00f3n. Puede que trabaje en ventas, operaciones y finanzas, todo al mismo tiempo y con recursos limitados, incluido el tiempo. Es importante que dedique su limitad\u00edsimo tiempo a lo m\u00e1s [...]<\/p>", "protected": false }, "author": 1, "featured_media": 276, "comment_status": "open", "ping_status": "open", "sticky": false, "template": "", "format": "standard", "meta": { "footnotes": "" }, "categories": [ 51 ], "tags": [ 29, 14 ], "class_list": [ "post-274", "post", "type-post", "status-publish", "format-standard", "has-post-thumbnail", "hentry", "category-marketing", "tag-inbound-marketing", "tag-marketing" ], "yoast_head": "\nEl Inbound Marketing funciona - Blog de SurveyRock<\/title>\n<meta name=\"description\" content=\"El inbound marketing consiste en crear contenidos que atraigan a las personas interesadas a su empresa, productos y servicios.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.surveyrock.com\/blog\/es\/inbound-marketing-works\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Inbound Marketing funciona - Blog de SurveyRock\" \/>\n<meta property=\"og:description\" content=\"El inbound marketing consiste en crear contenidos que atraigan a las personas interesadas a su empresa, productos y servicios.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.surveyrock.com\/blog\/es\/inbound-marketing-works\/\" \/>\n<meta property=\"og:site_name\" content=\"Art\u00edculos de SurveyRock\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/surveyrock\" \/>\n<meta property=\"og:image\" content=\"https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"849\" \/>\n\t<meta property=\"og:image:height\" content=\"566\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@surveyrock\" \/>\n<meta name=\"twitter:site\" content=\"@surveyrock\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\n \"@context\": \"https:\\\/\\\/schema.org\",\n \"@graph\": [\n {\n \"@type\": \"Article\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#article\",\n \"isPartOf\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n },\n \"author\": {\n \"name\": \"Chris\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/person\\\/c81eb8dbd5ad857f08ec4765b5545f36\"\n },\n \"headline\": \"Inbound Marketing Works – What Are The Options?\",\n \"mainEntityOfPage\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n },\n \"wordCount\": 529,\n \"commentCount\": 0,\n \"publisher\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\"\n },\n \"image\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"thumbnailUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"keywords\": [\n \"inbound marketing\",\n \"marketing\"\n ],\n \"articleSection\": [\n \"Marketing\"\n ],\n \"inLanguage\": \"es-ES\",\n \"potentialAction\": [\n {\n \"@type\": \"CommentAction\",\n \"name\": \"Comentario\",\n \"target\": [\n \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#respond\"\n ]\n }\n ]\n },\n {\n \"@type\": \"WebPage\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\",\n \"url\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\",\n \"name\": \"El Inbound Marketing funciona - Blog de SurveyRock\",\n \"isPartOf\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#website\"\n },\n \"primaryImageOfPage\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"image\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\"\n },\n \"thumbnailUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"description\": \"El inbound marketing consiste en crear contenidos que atraigan a las personas interesadas a su empresa, productos y servicios.\",\n \"breadcrumb\": {\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#breadcrumb\"\n },\n \"inLanguage\": \"es-ES\",\n \"potentialAction\": [\n {\n \"@type\": \"ReadAction\",\n \"target\": [\n \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/\"\n ]\n }\n ]\n },\n {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"es-ES\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#primaryimage\",\n \"url\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"contentUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/inbound-marketing-surveys.jpg\",\n \"width\": 849,\n \"height\": 566,\n \"caption\": \"Inbound Marketing for online businesses\"\n },\n {\n \"@type\": \"BreadcrumbList\",\n \"@id\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/ar\\\/inbound-marketing-works\\\/#breadcrumb\",\n \"itemListElement\": [\n {\n \"@type\": \"ListItem\",\n \"position\": 1,\n \"name\": \"Art\\u00edculo\",\n \"item\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\"\n },\n {\n \"@type\": \"ListItem\",\n \"position\": 2,\n \"name\": \"El Inbound Marketing funciona - \\u00bfCu\\u00e1les son las opciones?\"\n }\n ]\n },\n {\n \"@type\": \"WebSite\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#website\",\n \"url\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\",\n \"name\": \"Art\\u00edculos de SurveyRock\",\n \"description\": \"Le ayuda a crear encuestas, sondeos y cuestionarios en l\\u00ednea. De forma r\\u00e1pida y sencilla.\",\n \"publisher\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\"\n },\n \"potentialAction\": [\n {\n \"@type\": \"SearchAction\",\n \"target\": {\n \"@type\": \"EntryPoint\",\n \"urlTemplate\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/?s={search_term_string}\"\n },\n \"query-input\": {\n \"@type\": \"PropertyValueSpecification\",\n \"valueRequired\": true,\n \"valueName\": \"search_term_string\"\n }\n }\n ],\n \"inLanguage\": \"es-ES\"\n },\n {\n \"@type\": \"Organization\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#organization\",\n \"name\": \"EncuestaRock\",\n \"url\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/\",\n \"logo\": {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"es-ES\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\n \"url\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/Logo-Small.png\",\n \"contentUrl\": \"https:\\\/\\\/surveyrock-blog.s3.amazonaws.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/11\\\/Logo-Small.png\",\n \"width\": 200,\n \"height\": 200,\n \"caption\": \"SurveyRock\"\n },\n \"image\": {\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"\n },\n \"sameAs\": [\n \"https:\\\/\\\/www.facebook.com\\\/surveyrock\",\n \"https:\\\/\\\/x.com\\\/surveyrock\",\n \"https:\\\/\\\/www.linkedin.com\\\/company\\\/surveyrock\",\n \"https:\\\/\\\/www.pinterest.com\\\/surveyrock\\\/\",\n \"https:\\\/\\\/www.youtube.com\\\/surveyrock\"\n ]\n },\n {\n \"@type\": \"Person\",\n \"@id\": \"https:\\\/\\\/www.surveyrock.com\\\/blog\\\/#\\\/schema\\\/person\\\/c81eb8dbd5ad857f08ec4765b5545f36\",\n \"name\": \"Chris\",\n \"image\": {\n \"@type\": \"ImageObject\",\n \"inLanguage\": \"es-ES\",\n \"@id\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"url\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"contentUrl\": \"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g\",\n \"caption\": \"Chris\"\n },\n \"url\": \"http:\\\/\\\/www.surveyrock.com\\\/blog\\\/es\\\/author\\\/chris\\\/\"\n }\n ]\n}<\/script>\n<!-- \/ Yoast SEO plugin. -->", "yoast_head_json": { "title": "El Inbound Marketing funciona - Blog de SurveyRock", "description": "El inbound marketing consiste en crear contenidos que atraigan a las personas interesadas a su empresa, productos y servicios.", "robots": { "index": "index", "follow": "follow", "max-snippet": "max-snippet:-1", "max-image-preview": "max-image-preview:large", "max-video-preview": "max-video-preview:-1" }, "canonical": "http:\/\/www.surveyrock.com\/blog\/es\/inbound-marketing-works\/", "og_locale": "es_ES", "og_type": "article", "og_title": "Inbound Marketing Works - SurveyRock Blog", "og_description": "Inbound marketing is about creating content that attracts the people you're interested in to your company, products and services.", "og_url": "http:\/\/www.surveyrock.com\/blog\/es\/inbound-marketing-works\/", "og_site_name": "SurveyRock Articles", "article_publisher": "https:\/\/www.facebook.com\/surveyrock", "og_image": [ { "width": 849, "height": 566, "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "type": "image\/jpeg" } ], "author": "Chris", "twitter_card": "summary_large_image", "twitter_creator": "@surveyrock", "twitter_site": "@surveyrock", "schema": { "@context": "https:\/\/schema.org", "@graph": [ { "@type": "Article", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#article", "isPartOf": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" }, "author": { "name": "Chris", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/person\/c81eb8dbd5ad857f08ec4765b5545f36" }, "headline": "Inbound Marketing Works – What Are The Options?", "mainEntityOfPage": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" }, "wordCount": 529, "commentCount": 0, "publisher": { "@id": "https:\/\/www.surveyrock.com\/blog\/#organization" }, "image": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "thumbnailUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "keywords": [ "inbound marketing", "marketing" ], "articleSection": [ "Marketing" ], "inLanguage": "es-ES", "potentialAction": [ { "@type": "CommentAction", "name": "Comment", "target": [ "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#respond" ] } ] }, { "@type": "WebPage", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/", "url": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/", "name": "El Inbound Marketing funciona - Blog de SurveyRock", "isPartOf": { "@id": "https:\/\/www.surveyrock.com\/blog\/#website" }, "primaryImageOfPage": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "image": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage" }, "thumbnailUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "description": "El inbound marketing consiste en crear contenidos que atraigan a las personas interesadas a su empresa, productos y servicios.", "breadcrumb": { "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#breadcrumb" }, "inLanguage": "es-ES", "potentialAction": [ { "@type": "ReadAction", "target": [ "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/" ] } ] }, { "@type": "ImageObject", "inLanguage": "es-ES", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#primaryimage", "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "contentUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2015\/02\/inbound-marketing-surveys.jpg", "width": 849, "height": 566, "caption": "Inbound Marketing for online businesses" }, { "@type": "BreadcrumbList", "@id": "http:\/\/www.surveyrock.com\/blog\/ar\/inbound-marketing-works\/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Article", "item": "https:\/\/www.surveyrock.com\/blog\/" }, { "@type": "ListItem", "position": 2, "name": "Inbound Marketing Works – What Are The Options?" } ] }, { "@type": "WebSite", "@id": "https:\/\/www.surveyrock.com\/blog\/#website", "url": "https:\/\/www.surveyrock.com\/blog\/", "name": "Art\u00edculos de SurveyRock", "description": "Le ayuda a crear encuestas, sondeos y cuestionarios en l\u00ednea. De forma r\u00e1pida y sencilla.", "publisher": { "@id": "https:\/\/www.surveyrock.com\/blog\/#organization" }, "potentialAction": [ { "@type": "SearchAction", "target": { "@type": "EntryPoint", "urlTemplate": "https:\/\/www.surveyrock.com\/blog\/?s={search_term_string}" }, "query-input": { "@type": "PropertyValueSpecification", "valueRequired": true, "valueName": "search_term_string" } } ], "inLanguage": "es-ES" }, { "@type": "Organization", "@id": "https:\/\/www.surveyrock.com\/blog\/#organization", "name": "EncuestaRock", "url": "https:\/\/www.surveyrock.com\/blog\/", "logo": { "@type": "ImageObject", "inLanguage": "es-ES", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/logo\/image\/", "url": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/Logo-Small.png", "contentUrl": "https:\/\/surveyrock-blog.s3.amazonaws.com\/blog\/wp-content\/uploads\/2014\/11\/Logo-Small.png", "width": 200, "height": 200, "caption": "SurveyRock" }, "image": { "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/logo\/image\/" }, "sameAs": [ "https:\/\/www.facebook.com\/surveyrock", "https:\/\/x.com\/surveyrock", "https:\/\/www.linkedin.com\/company\/surveyrock", "https:\/\/www.pinterest.com\/surveyrock\/", "https:\/\/www.youtube.com\/surveyrock" ] }, { "@type": "Person", "@id": "https:\/\/www.surveyrock.com\/blog\/#\/schema\/person\/c81eb8dbd5ad857f08ec4765b5545f36", "name": "Chris", "image": { "@type": "ImageObject", "inLanguage": "es-ES", "@id": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "url": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "contentUrl": "https:\/\/secure.gravatar.com\/avatar\/fb0d6ba0ae1dc3040af81c4dddedea8122c24b778f86a6543c87606c077a6faa?s=96&d=mm&r=g", "caption": "Chris" }, "url": "http:\/\/www.surveyrock.com\/blog\/es\/author\/chris\/" } ] } }, "_links": { "self": [ { "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/posts\/274", "targetHints": { "allow": [ "GET" ] } } ], "collection": [ { "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/posts" } ], "about": [ { "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/types\/post" } ], "author": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/users\/1" } ], "replies": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=274" } ], "version-history": [ { "count": 5, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/posts\/274\/revisions" } ], "predecessor-version": [ { "id": 845, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/posts\/274\/revisions\/845" } ], "wp:featuredmedia": [ { "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/media\/276" } ], "wp:attachment": [ { "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=274" } ], "wp:term": [ { "taxonomy": "category", "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=274" }, { "taxonomy": "post_tag", "embeddable": true, "href": "https:\/\/www.surveyrock.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=274" } ], "curies": [ { "name": "wp", "href": "https:\/\/api.w.org\/{rel}", "templated": true } ] } }