{ "id": 29, "date": "2014-10-21T09:06:07", "date_gmt": "2014-10-21T09:06:07", "guid": { "rendered": "http:\/\/www.surveyrock.com\/blog\/?p=29" }, "modified": "2020-10-19T20:36:53", "modified_gmt": "2020-10-19T18:36:53", "slug": "online-surveys-vs-paper-based-surveys", "status": "publish", "type": "post", "link": "http:\/\/www.surveyrock.com\/blog\/da\/online-undersogelser-vs-papirbaserede-undersogelser\/", "title": { "rendered": "Onlineunders\u00f8gelser vs. papirbaserede unders\u00f8gelser" }, "content": { "rendered": "

Prisen p\u00e5 papir er stigende, og alle er ved at blive gr\u00f8nne. De nylige lukninger af postkontorer og prisstigninger er et bevis herp\u00e5.<\/p>\n\n\n\n

Kan de l\u00e6se det?<\/h3>\n\n\n\n

L\u00e6sbarhed er en vigtig faktor, n\u00e5r det drejer sig om unders\u00f8gelser, s\u00e5 designeren skal tage h\u00f8jde for alle slags personer, der l\u00e6ser den. Du t\u00e6nker m\u00e5ske, at en papirunders\u00f8gelse med kulsort bl\u00e6k kan v\u00e6re en plausibel mulighed, men at det samme g\u00e6lder for den tydelige tekst p\u00e5 sk\u00e6rmen. Det er dog ikke alle, der kan sidde gennem en sammenh\u00e6ngende periode foran en computersk\u00e6rm og arbejde p\u00e5 en. Dette g\u00e6lder ogs\u00e5 personer, der lider af synshandicap. Derfor ville det v\u00e6re en god mulighed at g\u00e5 efter en papirunders\u00f8gelse.<\/p>\n\n\n\n\n\n\n\n

Design<\/h3>\n\n\n\n

T\u00e6nk over designlayoutet. Papirunders\u00f8gelser har begr\u00e6nset plads, men med onlineunders\u00f8gelser er der ingen gr\u00e6nser for, hvor meget plads der er til r\u00e5dighed. Desuden har de fleste \u00e5bne sp\u00f8rgsm\u00e5l ikke nok plads til, at deltagerne kan arbejde med dem; den trange skrift, de skal anvende, kan g\u00f8re deres svar ul\u00e6selige for den person, der gennemf\u00f8rer og gennemg\u00e5r unders\u00f8gelsen. Dette vil ikke kun g\u00e5 ud over kvaliteten, men ogs\u00e5 spild af den unders\u00f8gendes tid, som kan bruges til mere produktive opgaver.<\/p>\n\n\n\n

Tidskr\u00e6vende<\/h3>\n\n\n\n

Enhver erfaren landm\u00e5ler vil fort\u00e6lle dig, at papirunders\u00f8gelser tager tid at gennemf\u00f8re. Uanset om det er en unders\u00f8gelse, der gennemf\u00f8res p\u00e5 stedet eller sendes med posten til deltageren, er hastighed et problem. Husk desuden p\u00e5, at du med visse onlineunders\u00f8gelser kan f\u00e5 fordelene ved at arbejde med analysev\u00e6rkt\u00f8jer, der kan f\u00f8lge udviklingen. SurveyRock-unders\u00f8gelser giver ogs\u00e5 deltageren mulighed for at afbryde unders\u00f8gelsen og vende tilbage senere for at fuldf\u00f8re den.<\/p>\n\n\n\n

\"Tjekliste<\/figure><\/div>\n\n\n\n

Fleksibilitet<\/h3>\n\n\n\n

Webbaserede unders\u00f8gelser er langt mere fleksible og dermed meget fleksible for b\u00e5de den, der har lavet unders\u00f8gelsen, og hans\/hendes m\u00e5lgruppe. De kan v\u00e6re i form af multiple choice-sp\u00f8rgsm\u00e5l, sp\u00f8rgsm\u00e5l med enkelt svar, sp\u00f8rgsm\u00e5l i form af gitter, sp\u00f8rgsm\u00e5l i form af lister osv.<\/p>\n\n\n\n

Tilf\u00f8jede funktioner<\/h3>\n\n\n\n

Onlineunders\u00f8gelser har ogs\u00e5 avancerede logikfunktioner, som normalt ikke findes eller er vanskelige at implementere i papirunders\u00f8gelser. Desuden er det let at inkludere en e-mail-adresse i unders\u00f8gelsens design for at give organisationer besked om eventuelle problemer, som deltagerne har brug for svar p\u00e5.<\/p>\n\n\n\n

I sidste ende vil din beslutning i h\u00f8j grad afh\u00e6nge af, hvad din m\u00e5lgruppe eller stikpr\u00f8ve er mest egnet til. De foretr\u00e6kker m\u00e5ske enkle papirunders\u00f8gelser p\u00e5 \u00e9n side eller en onlineunders\u00f8gelse. Der vil v\u00e6re tidspunkter, hvor du bliver n\u00f8dt til at v\u00e6lge b\u00e5de papir- og onlineunders\u00f8gelser. Det skyldes, at hvis unders\u00f8gelsen ikke n\u00e5r ud til m\u00e5lgruppen, spilder du din tid og dit arbejde. Vores Premium-konto giver dig mulighed for nemt at udskrive\/spare din unders\u00f8gelse som en PDF-fil.<\/p>\n\n\n\n

Tonsvis af virksomheder vil drage fordel af at g\u00e5 over til onlineunders\u00f8gelser i stedet for papirbaserede unders\u00f8gelser. Det betyder dog ikke, at papirunders\u00f8gelser har mistet deres plads. N\u00e5r det er sagt, mindsker den fortsatte eftersp\u00f8rgsel efter teknologi ogs\u00e5 deres eftersp\u00f8rgsel.<\/p>\n\n\n\n

Du kan altid tjekke www.surveyrock.com<\/a> til at oprette din online-unders\u00f8gelse. Uanset om det er et universitetsprojekt, en kundeunders\u00f8gelse eller en omfattende forsknings- og udviklingsunders\u00f8gelse, vil de sikre, at du f\u00e5r pr\u00e6cise og relevante resultater.<\/p>", "protected": false }, "excerpt": { "rendered": "

Prisen p\u00e5 papir er stigende, og alle er ved at blive gr\u00f8nne. De nylige lukninger af postkontorer og prisstigninger er et bevis herp\u00e5. Kan de l\u00e6se det? L\u00e6sbarhed er en stor faktor, n\u00e5r det drejer sig om unders\u00f8gelser, s\u00e5 designeren skal tage h\u00f8jde for alle slags personer, der l\u00e6ser den. 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