Customizing Your Survey

Customizing your survey is a great way to get respondents more familiar with your organization’s logo, to increase your survey response rate, and to stand out from the crowd.

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Online Survey Creation – SurveyRock Best Practices

SurveyRock wants to ensure your survey is as successful as it can be so we recommend the following online survey creation best practices:

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Online Survey Question Types – SurveyRock Best Practices

SurveyRock offers many different survey question types for use on surveys. Below are some best practices associated with various online survey question types.

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How Many People Do I Survey?

This is a very common question people ask before sending a survey. You can follow these steps and the chart below to determine how many people you need to interview in order to get results that reflect the target population as precisely as needed.

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Does Timing Influence Survey Results?

With the growth of internet research and its promise to deliver speed, it is often debated among market researchers if time of response and reduced field times result in biased data.

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Online Surveys And Healthcare Professionals

Five years after the Affordable Care Act became law, a recent survey by PerryUndem Research/Communication for Vox Media shows that 57% of Americans do not feel they have enough information to fully understand the law, but there is little insight to be found regarding healthcare industry professionals on this as well as other healthcare-related topics.

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Analyzing Survey Data: How Does It Play In Peoria?

The saying “Will it play in Peoria?” originated in the early ’20s and ’30s during the US vaudeville era and is used to ask whether a given product, person, promotional theme, or event will appeal to mainstream America, or across a broad range of demographic/psychographic groups. The success of this resilient phrase can be attributed to the fact that the population of Peoria was fairly representative of the country as a whole.

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Survey Results Graphs and Charts

In creating a visual representation of your survey results there are a few options to consider so be sure to choose the format that will best illustrates your findings.

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Twitter As A Research Tool

Twitter has become an ocean of market research data just waiting to be explored. The Twitter advanced search function allows you to quickly find mentions of products, services and companies in specific context, acting as a free repository of general and honest conversation where a wide range of information can be gathered.To gain even more insights you can survey your Twitter followers directly and watch as your survey reaches others in the twitter community through re-tweets and hash tags. Whether you want to test out a new product concept or find out the most popular theme among your friends for a party, SurveyRock is a great tool for both personal and business surveys. With SurveyRock you have the ability to view real-time results of your survey as well as share survey results with friends, colleagues, customers and site visitors.

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